From 44ef31b2c66d724ad5e830d817c1d64d421d8ec0 Mon Sep 17 00:00:00 2001
From: doxa-maps-88655c70
 <88627970+doxa-maps-88655c70@users.noreply.github.com>
Date: Fri, 25 Sep 2026 15:42:10 +0000
Subject: [PATCH] Tooling reads the tree's name from the build config, in one
 place

The output tree's name has always been configurable (vite.doxa-maps-build-config.json "name"),
but 61 tooling files ignored it and hardcoded 'doxa-maps' (181 literals), so a rename would have
moved the build while the gates kept reading the old folder.

- internal/_tree-name.mjs reads it once (validated as one URL-safe path segment; falls back to the
  historical name) and exports TREE_NAME / TREE_NAME_RE; `node internal/_tree-name.mjs` prints it
  for shell scripts.
- A codemod rewrote 171 literals in internal/ to TREE_NAME; the regex literals, messages with
  backticks, atomic-public-swap.sh (fails loudly if the name cannot be read), build-lock.sh and
  vite.config.js (its duplicate readMfeName is gone) were done by hand.
- The name is unchanged: old and new tooling produce all 1408 files under public/ byte for byte.
  Code lines still naming the tree in internal/ + vite.config.js: 2, both intended (the helper's
  fallback, the private-repo-name pattern in public-hygiene-check).

This renames nothing visible; the eventual rename becomes a one-line config change.
---
 internal/_serves-this-tree.mjs                |  5 +-
 internal/_tree-name.mjs                       | 45 +++++++++++++++
 internal/acceptance/interop-harness.mjs       |  5 +-
 internal/atomic-public-swap.sh                | 23 +++++---
 internal/build-lock.sh                        |  2 +-
 internal/check-a11y-button-names.mjs          |  7 ++-
 internal/check-aria-labels-localized.mjs      |  3 +-
 internal/check-basemap-labels-localized.mjs   |  5 +-
 internal/check-capability-citations.mjs       |  3 +-
 internal/check-capability-exemplars.mjs       |  3 +-
 internal/check-catalog-currency.mjs           | 13 +++--
 internal/check-catalog-identity.mjs           |  5 +-
 internal/check-composite-embed-knobs.mjs      |  7 ++-
 internal/check-composite-freshness.mjs        |  7 ++-
 internal/check-composite-srcs.mjs             |  3 +-
 internal/check-element-census-vs-live.mjs     |  5 +-
 internal/check-embed-base-resolution.mjs      |  9 +--
 internal/check-embed-basemap-paints.mjs       |  3 +-
 internal/check-embedded-rtl.mjs               |  7 ++-
 internal/check-experimental-shelf.mjs         |  5 +-
 internal/check-filter-width-stable.mjs        |  3 +-
 internal/check-fits-the-screen.mjs            | 11 ++--
 internal/check-fixed-anchoring.mjs            |  3 +-
 internal/check-gospel-composed-filters.mjs    |  3 +-
 internal/check-gospel-english-leaks.mjs       |  3 +-
 internal/check-gospel-leaves-mount.mjs        |  5 +-
 internal/check-host-locale-contract.mjs       |  9 +--
 internal/check-legend-export-reachable.mjs    |  3 +-
 internal/check-legend-info-localized.mjs      |  3 +-
 internal/check-locale-reachable.mjs           |  3 +-
 internal/check-manifest-covers-discovery.mjs  |  5 +-
 internal/check-map-embed-cells.mjs            |  7 ++-
 internal/check-maplibre-layer-drops.mjs       |  5 +-
 internal/check-nav-reachable-mobile.mjs       |  5 +-
 internal/check-nested-token-delivery.mjs      |  3 +-
 internal/check-no-internal-codename.mjs       |  3 +-
 internal/check-one-palette.mjs                |  5 +-
 internal/check-poster-card-fits.mjs           |  5 +-
 internal/check-poster-wall-localised.mjs      |  5 +-
 internal/check-prayer-walk-planner.mjs        |  9 +--
 internal/check-profile-descriptions.mjs       |  5 +-
 internal/check-provider-switch.mjs            |  3 +-
 internal/check-published-matches-build.mjs    |  7 ++-
 internal/check-research-gallery-embed.mjs     | 11 ++--
 internal/check-share-policy.mjs               |  3 +-
 ...check-shared-component-reached-bundles.mjs |  3 +-
 internal/check-shot-freshness.mjs             |  9 +--
 internal/check-spa-tab-order.mjs              |  3 +-
 internal/check-staging-forwards-lang.mjs      |  5 +-
 internal/check-upg-map-data-painted.mjs       |  9 +--
 internal/clean.mjs                            |  5 +-
 internal/drop-portability-check.mjs           |  3 +-
 internal/embed-smoke.mjs                      |  7 ++-
 internal/fix-sri.mjs                          |  3 +-
 internal/generate-capability-exemplars.mjs    |  5 +-
 internal/generate-gallery.mjs                 | 11 ++--
 internal/generate-tree.mjs                    |  7 ++-
 internal/inline-parse-check.mjs               |  3 +-
 internal/measure-map-load.mjs                 |  9 +--
 internal/plugin-gallery/dev-plugin.mjs        |  7 ++-
 internal/public-hygiene-check.mjs             |  3 +-
 internal/readme-shots-fix.mjs                 |  3 +-
 internal/readme-shots.mjs                     | 55 ++++++++++---------
 internal/serve-strict.mjs                     |  9 +--
 internal/set-app-start-page.mjs               |  5 +-
 internal/settled-tree-gate.mjs                |  3 +-
 internal/smoke.mjs                            |  5 +-
 internal/sri-consistency-check.mjs            |  5 +-
 internal/sync-dropin.mjs                      |  3 +-
 internal/verify-5-capabilities.mjs            |  3 +-
 internal/verify-browser-all.mjs               |  9 +--
 internal/verify-gospel-map.mjs                |  9 +--
 internal/verify-map-paint.mjs                 |  5 +-
 internal/verify-shell-scroll.mjs              |  5 +-
 vite.config.js                                | 21 +++----
 75 files changed, 320 insertions(+), 204 deletions(-)
 create mode 100644 internal/_tree-name.mjs

diff --git a/internal/_serves-this-tree.mjs b/internal/_serves-this-tree.mjs
index 34133c4eb..8d4bc86e1 100644
--- a/internal/_serves-this-tree.mjs
+++ b/internal/_serves-this-tree.mjs
@@ -22,8 +22,9 @@
 import { readFileSync, existsSync, realpathSync } from 'node:fs'
 import { createHash } from 'node:crypto'
 import { resolve, dirname, join } from 'node:path'
+import { TREE_NAME, TREE_NAME_RE } from './_tree-name.mjs'
 
-const MANIFEST = 'doxa-maps/manifest.json'
+const MANIFEST = `${TREE_NAME}/manifest.json`
 
 /**
  * @param {string} base  e.g. http://127.0.0.1:4173 (a trailing /doxa-maps/ is tolerated)
@@ -37,7 +38,7 @@ export async function servesThisTree(base, repo) {
   } catch {
     return { ok: false, why: `no local public/${MANIFEST} to compare against — build the tree first` }
   }
-  const root = String(base).replace(/\/+$/, '').replace(/\/doxa-maps$/, '')
+  const root = String(base).replace(/\/+$/, '').replace(new RegExp(`/${TREE_NAME_RE}$`), '')
   const r = await fetch(`${root}/${MANIFEST}`).catch(() => null)
   if (!r || !r.ok) return { ok: false, why: `nothing serving ${MANIFEST} at ${root}` }
   const served = createHash('sha256').update(Buffer.from(await r.arrayBuffer())).digest('hex')
diff --git a/internal/_tree-name.mjs b/internal/_tree-name.mjs
new file mode 100644
index 000000000..eeefde608
--- /dev/null
+++ b/internal/_tree-name.mjs
@@ -0,0 +1,45 @@
+/**
+ * _tree-name.mjs — the ONE place the output tree's name is read.
+ *
+ * The built tree lives at public/<TREE_NAME>/ and every embeddable URL carries it
+ * (…/<TREE_NAME>/<bundle>/<profile>/index.html). Its name has always been configurable —
+ * vite.doxa-maps-build-config.json `name` — but a census on 2026-09-25 found 61 tooling files
+ * that ignored the knob and hardcoded 'doxa-maps' (181 literals), so changing the config renamed
+ * the build while those gates kept reading the old folder. Every tool now imports TREE_NAME from
+ * here, which makes renaming the tree a one-line config change (see
+ * _qa-cycle/03-deployment-cycle/qa-loops/RENAME-IMPACT-dx.md, mechanism A).
+ *
+ *   import { TREE_NAME, BUILD_CONFIG_FILE } from './_tree-name.mjs'
+ *   TREE=$(node internal/_tree-name.mjs)            # from a shell script
+ *
+ * The fallback, used only when the config is missing or has no name, is the historical name,
+ * so a checkout without the config behaves exactly as before.
+ */
+import { readFileSync } from 'node:fs'
+import { resolve, dirname } from 'node:path'
+import { fileURLToPath } from 'node:url'
+
+const ROOT = resolve(dirname(fileURLToPath(import.meta.url)), '..')
+export const BUILD_CONFIG_FILE = resolve(ROOT, 'vite.doxa-maps-build-config.json')
+const FALLBACK = 'doxa-maps'
+
+function read() {
+  let name = ''
+  try {
+    const cfg = JSON.parse(readFileSync(BUILD_CONFIG_FILE, 'utf8'))
+    if (cfg && typeof cfg.name === 'string') name = cfg.name.trim()
+  } catch { /* no config: the fallback */ }
+  if (!name) return FALLBACK
+  // A tree name is ONE path segment that also appears in public URLs: refuse anything that could
+  // escape public/ or need escaping in a URL, rather than build into a surprising place.
+  if (!/^[a-z0-9][a-z0-9._-]*$/i.test(name) || name.includes('..')) {
+    throw new Error(`[_tree-name] build config "name" must be a single URL-safe path segment, got ${JSON.stringify(name)}`)
+  }
+  return name
+}
+
+export const TREE_NAME = read()
+// The name escaped for use inside a RegExp source (a '.' in a future name must not match any char).
+export const TREE_NAME_RE = TREE_NAME.replace(/[.*+?^${}()|[\]\\]/g, '\\$&')
+
+if (process.argv[1] && resolve(process.argv[1]) === fileURLToPath(import.meta.url)) process.stdout.write(TREE_NAME + '\n')
diff --git a/internal/acceptance/interop-harness.mjs b/internal/acceptance/interop-harness.mjs
index 91ce100e4..71fec1c68 100644
--- a/internal/acceptance/interop-harness.mjs
+++ b/internal/acceptance/interop-harness.mjs
@@ -68,6 +68,7 @@ import { setTimeout as sleep } from 'node:timers/promises'
 import { fileURLToPath } from 'node:url'
 import { dirname, resolve } from 'node:path'
 import { execFileSync } from 'node:child_process'
+import { TREE_NAME } from '../_tree-name.mjs'
 
 const __dirname = fileURLToPath(new URL('.', import.meta.url))
 const ROOT = resolve(__dirname, '..', '..')
@@ -178,7 +179,7 @@ async function readGrid(page) {
 async function runDesktop(browser) {
   const PAIR = 'desktop dashboard-plus-grid'
   const page = await browser.newPage({ viewport: { width: 1600, height: 1000 } })
-  const url = `${BASE}/doxa-maps/dashboard-plus-grid/dashboard-plus-grid/index.html`
+  const url = `${BASE}/${TREE_NAME}/dashboard-plus-grid/dashboard-plus-grid/index.html`
   console.log(`\n=== ${PAIR} — ${url} ===`)
   try {
     await page.goto(url, { waitUntil: 'load', timeout: 60000 })
@@ -344,7 +345,7 @@ async function runDesktop(browser) {
 async function runMobile(browser) {
   const PAIR = 'mobile research-map-plus-grid'
   const page = await browser.newPage({ viewport: { width: 420, height: 900 } })
-  const url = `${BASE}/doxa-maps/research-map-plus-grid/research-map-plus-grid/index.html`
+  const url = `${BASE}/${TREE_NAME}/research-map-plus-grid/research-map-plus-grid/index.html`
   console.log(`\n=== ${PAIR} — ${url} ===`)
   try {
     await page.goto(url, { waitUntil: 'load', timeout: 60000 })
diff --git a/internal/atomic-public-swap.sh b/internal/atomic-public-swap.sh
index 65c976448..b99331145 100755
--- a/internal/atomic-public-swap.sh
+++ b/internal/atomic-public-swap.sh
@@ -34,11 +34,16 @@ DRY_RUN="${DRY_RUN:-0}"
 
 die() { echo "❌ atomic-public-swap: $*" >&2; exit 1; }
 
-[ -n "$STAGE_DIR" ] || die "usage: atomic-public-swap.sh <STAGE_DIR>  (dir holding a built doxa-maps/ + index.html)"
+# The tree's name comes from the build config (internal/_tree-name.mjs), never a literal: this script
+# renames live folders, so it must fail rather than swap the wrong one if the name cannot be read.
+TREE="$(node "$(dirname "$0")/_tree-name.mjs")" || die "could not read the tree name (internal/_tree-name.mjs)"
+[ -n "$TREE" ] || die "empty tree name from internal/_tree-name.mjs"
+
+[ -n "$STAGE_DIR" ] || die "usage: atomic-public-swap.sh <STAGE_DIR>  (dir holding a built $TREE/ + index.html)"
 [ -d "$STAGE_DIR" ] || die "STAGE_DIR '$STAGE_DIR' is not a directory"
 [ -d "$PUBLIC_DIR" ] || die "PUBLIC_DIR '$PUBLIC_DIR' is not a directory (run from the studio root)"
 
-STAGE_TREE="$STAGE_DIR/doxa-maps"
+STAGE_TREE="$STAGE_DIR/$TREE"
 STAGE_INDEX="$STAGE_DIR/index.html"
 
 # --- GATE: the stage must be a COMPLETE, verified tree before we touch the live web-root ---------------------
@@ -81,12 +86,12 @@ stage_dev=$(stat -c '%d' "$STAGE_DIR")
 pub_dev=$(stat -c '%d' "$PUBLIC_DIR")
 [ "$stage_dev" = "$pub_dev" ] || die "STAGE_DIR and PUBLIC_DIR are on different filesystems ($stage_dev != $pub_dev) — rename() would not be atomic. Stage under the same volume as public/."
 
-OLD_TREE="$PUBLIC_DIR/doxa-maps.old.$$"
+OLD_TREE="$PUBLIC_DIR/$TREE.old.$$"
 
 if [ "$DRY_RUN" = "1" ]; then
   echo "DRY_RUN — plan (no changes):"
-  echo "  1. mv $PUBLIC_DIR/doxa-maps  -> $OLD_TREE"
-  echo "  2. mv $STAGE_TREE            -> $PUBLIC_DIR/doxa-maps"
+  echo "  1. mv $PUBLIC_DIR/$TREE  -> $OLD_TREE"
+  echo "  2. mv $STAGE_TREE            -> $PUBLIC_DIR/$TREE"
   echo "  3. cp $STAGE_INDEX           -> $PUBLIC_DIR/index.html"
   echo "  4. rm -rf $OLD_TREE"
   echo "  (NEVER touched: $PUBLIC_DIR/assets/  $PUBLIC_DIR/.gitignore  $PUBLIC_DIR/.build.lock)"
@@ -94,11 +99,11 @@ if [ "$DRY_RUN" = "1" ]; then
 fi
 
 # --- THE SWAP (scoped; rename-based; public/ itself and the lock never move) ---------------------------------
-if [ -d "$PUBLIC_DIR/doxa-maps" ]; then
-  mv "$PUBLIC_DIR/doxa-maps" "$OLD_TREE"          # 1. instant; old tree still fully valid under new name
+if [ -d "$PUBLIC_DIR/$TREE" ]; then
+  mv "$PUBLIC_DIR/$TREE" "$OLD_TREE"          # 1. instant; old tree still fully valid under new name
 fi
-mv "$STAGE_TREE" "$PUBLIC_DIR/doxa-maps"          # 2. instant; new tree (built+verified) becomes live
+mv "$STAGE_TREE" "$PUBLIC_DIR/$TREE"          # 2. instant; new tree (built+verified) becomes live
 cp "$STAGE_INDEX" "$PUBLIC_DIR/index.html"        # 3. fresh root gallery page
 rm -rf "$OLD_TREE"                                # 4. drop the superseded tree
 
-echo "🔀 atomic swap complete — $PUBLIC_DIR/doxa-maps is the freshly-built tree; assets/ + .build.lock untouched."
+echo "🔀 atomic swap complete — $PUBLIC_DIR/$TREE is the freshly-built tree; assets/ + .build.lock untouched."
diff --git a/internal/build-lock.sh b/internal/build-lock.sh
index be1ed19fd..70c89bab1 100755
--- a/internal/build-lock.sh
+++ b/internal/build-lock.sh
@@ -51,7 +51,7 @@ mkdir -p "$(dirname "$LOCK_FILE")"
 #   that distinguishes coordinator from subagent; anything claiming to is an untested guess.
 if [ "${BUILD_ALLOW:-}" != "1" ]; then
   echo "🚫 FULL BUILD REFUSED — a full build is almost never what you want here, and its FIRST" >&2
-  echo "   step deletes public/doxa-maps/ entirely, which tears" >&2
+  echo "   step deletes public/$(node "$(dirname "$0")/_tree-name.mjs" 2>/dev/null || echo "<tree>")/ entirely, which tears" >&2
   echo "   the tree out from under every other agent reading it (measured 3+ times, incl. a" >&2
   echo "   461-file phantom deletion and several false 'element did not mount' diagnoses)." >&2
   echo "" >&2
diff --git a/internal/check-a11y-button-names.mjs b/internal/check-a11y-button-names.mjs
index c765453cd..0c0dc46e8 100644
--- a/internal/check-a11y-button-names.mjs
+++ b/internal/check-a11y-button-names.mjs
@@ -35,10 +35,11 @@ import { resolve, dirname, join } from 'node:path'
 import { fileURLToPath } from 'node:url'
 import { chromium } from 'playwright'
 import { servesThisTree } from './_serves-this-tree.mjs'
+import { TREE_NAME } from './_tree-name.mjs'
 
 const ROOT = resolve(dirname(fileURLToPath(import.meta.url)), '..')
-const MANIFEST = join(ROOT, 'public', 'doxa-maps', 'manifest.json')
-const BASE = process.env.BASE || 'http://127.0.0.1:4173/doxa-maps/'
+const MANIFEST = join(ROOT, 'public', TREE_NAME, 'manifest.json')
+const BASE = process.env.BASE || `http://127.0.0.1:4173/${TREE_NAME}/`
 const ALL = process.env.ALL === '1'
 
 if (!existsSync(MANIFEST)) {
@@ -55,7 +56,7 @@ if (!existsSync(MANIFEST)) {
   if (!tree.ok) {
     console.error('A11Y-BUTTON-NAMES: NOT MEASURED — the server is not serving this checkout.')
     console.error(`  ${tree.why}`)
-    console.error('  Point BASE at your own server (BASE=http://127.0.0.1:PORT/doxa-maps/).')
+    console.error(`  Point BASE at your own server (BASE=http://127.0.0.1:PORT/${TREE_NAME}/).`)
     process.exit(2)
   }
 }
diff --git a/internal/check-aria-labels-localized.mjs b/internal/check-aria-labels-localized.mjs
index c67bd36bf..0ae75d9a2 100644
--- a/internal/check-aria-labels-localized.mjs
+++ b/internal/check-aria-labels-localized.mjs
@@ -30,6 +30,7 @@ import { chromium } from 'playwright'
 import { requireThisTree } from './_serves-this-tree.mjs'
 import { resolve as _resolvePath, dirname as _dirnamePath } from 'node:path'
 import { fileURLToPath as _fileURLToPath } from 'node:url'
+import { TREE_NAME } from './_tree-name.mjs'
 
 const URL_ = process.argv[2] || process.env.ARIA_URL
 const ROOT = _resolvePath(_dirnamePath(_fileURLToPath(import.meta.url)), '..')
@@ -43,7 +44,7 @@ await requireThisTree(URL_, ROOT, 'ARIA-LABELS-LOCALIZED')
 if (!URL_) {
   console.log('ARIA-LABELS-LOCALIZED: SKIP — no leaf url given.')
   console.log('  Pass one, or set ARIA_URL. Serve the TREE ROOT (public/) and point at a leaf,')
-  console.log('  e.g. doxa-maps/my-upg-100-list/upg-100-list/index.html')
+  console.log(`  e.g. ${TREE_NAME}/my-upg-100-list/upg-100-list/index.html`)
   process.exit(0)
 }
 const UNDER_TEST = (process.argv[3] || 'es,ar,zh').split(',').map((s) => s.trim()).filter(Boolean)
diff --git a/internal/check-basemap-labels-localized.mjs b/internal/check-basemap-labels-localized.mjs
index fc7d887c3..79ac7eda5 100644
--- a/internal/check-basemap-labels-localized.mjs
+++ b/internal/check-basemap-labels-localized.mjs
@@ -30,6 +30,7 @@ import { spawn } from 'node:child_process'
 import { createServer } from 'node:http'
 import { resolve, dirname } from 'node:path'
 import { fileURLToPath } from 'node:url'
+import { TREE_NAME } from './_tree-name.mjs'
 
 const ROOT = resolve(dirname(fileURLToPath(import.meta.url)), '..')
 const argv = process.argv.slice(2)
@@ -41,13 +42,13 @@ const PAIRS = { Germany: 'Германия', Ukraine: 'Украина', Turkey:
 const port = await new Promise((ok) => { const s = createServer().listen(0, '127.0.0.1', () => { const p = s.address().port; s.close(() => ok(p)) }) })
 const srv = spawn(process.execPath, [resolve(ROOT, 'internal/serve-strict.mjs'), '--port', String(port), '--directory', DIR], { stdio: 'ignore' })
 await new Promise((r) => setTimeout(r, 900))
-const up = await fetch(`http://127.0.0.1:${port}/doxa-maps/${LEAF}/index.html`).then((r) => r.ok).catch(() => false)
+const up = await fetch(`http://127.0.0.1:${port}/${TREE_NAME}/${LEAF}/index.html`).then((r) => r.ok).catch(() => false)
 if (!up) { srv.kill(); console.log(`BASEMAP-LABELS: NOT MEASURED — could not serve ${DIR}`); process.exit(2) }
 
 const browser = await chromium.launch({ args: ['--use-gl=swiftshader', '--enable-webgl', '--ignore-gpu-blocklist'] })
 async function labels(provider, lang) {
   const page = await browser.newPage({ viewport: { width: 1280, height: 900 } })
-  await page.goto(`http://127.0.0.1:${port}/doxa-maps/${LEAF}/index.html?lang=${lang}${provider === 'maplibre' ? '&provider=maplibre' : ''}`, { waitUntil: 'networkidle' })
+  await page.goto(`http://127.0.0.1:${port}/${TREE_NAME}/${LEAF}/index.html?lang=${lang}${provider === 'maplibre' ? '&provider=maplibre' : ''}`, { waitUntil: 'networkidle' })
   const FIND = `(() => { const f = (r) => { for (const e of r.querySelectorAll('*')) { if (e.__doxaMap) return e.__doxaMap; if (e.shadowRoot) { const m = f(e.shadowRoot); if (m) return m } } return null }; return f(document) })()`
   let ok = false
   for (let i = 0; i < 60 && !ok; i++) { await page.waitForTimeout(500); ok = await page.evaluate(`(() => { const m = ${FIND}; return !!(m && m.isStyleLoaded && m.isStyleLoaded()) })()`).catch(() => false) }
diff --git a/internal/check-capability-citations.mjs b/internal/check-capability-citations.mjs
index bbff70299..e6bd30e17 100644
--- a/internal/check-capability-citations.mjs
+++ b/internal/check-capability-citations.mjs
@@ -34,10 +34,11 @@
 import { readFileSync, existsSync, readdirSync } from 'node:fs'
 import { resolve, dirname, join } from 'node:path'
 import { fileURLToPath } from 'node:url'
+import { TREE_NAME } from './_tree-name.mjs'
 
 const ROOT = resolve(dirname(fileURLToPath(import.meta.url)), '..')
 const README = join(ROOT, 'README.md')
-const MANIFEST = join(ROOT, 'public', 'doxa-maps', 'manifest.json')
+const MANIFEST = join(ROOT, 'public', TREE_NAME, 'manifest.json')
 
 // ★ WIDENED 2026-09-22 TO documentation/ AS WELL AS README.md.
 //
diff --git a/internal/check-capability-exemplars.mjs b/internal/check-capability-exemplars.mjs
index 9d237101b..55e72dbf9 100644
--- a/internal/check-capability-exemplars.mjs
+++ b/internal/check-capability-exemplars.mjs
@@ -22,11 +22,12 @@ import { readFileSync, existsSync } from 'node:fs'
 import { execFileSync } from 'node:child_process'
 import { resolve, dirname, join } from 'node:path'
 import { fileURLToPath } from 'node:url'
+import { TREE_NAME } from './_tree-name.mjs'
 
 const ROOT = resolve(dirname(fileURLToPath(import.meta.url)), '..')
 const OUT = join(ROOT, 'documentation', 'reference-capability-exemplars.md')
 const GEN = join(ROOT, 'internal', 'generate-capability-exemplars.mjs')
-const MANIFEST = join(ROOT, 'public', 'doxa-maps', 'manifest.json')
+const MANIFEST = join(ROOT, 'public', TREE_NAME, 'manifest.json')
 
 if (!existsSync(MANIFEST)) {
   console.log('CAPABILITY-EXEMPLARS: SKIP — no manifest.json (nothing built yet).')
diff --git a/internal/check-catalog-currency.mjs b/internal/check-catalog-currency.mjs
index 588d55e85..d5f8c98f4 100644
--- a/internal/check-catalog-currency.mjs
+++ b/internal/check-catalog-currency.mjs
@@ -33,18 +33,19 @@ import { readFileSync, existsSync } from 'node:fs'
 import { createHash } from 'node:crypto'
 import { resolve, dirname, join } from 'node:path'
 import { fileURLToPath } from 'node:url'
+import { TREE_NAME } from './_tree-name.mjs'
 
 const ROOT = resolve(dirname(fileURLToPath(import.meta.url)), '..')
 const args = process.argv.slice(2)
 const argOf = (k, d) => { const i = args.indexOf(k); return i >= 0 ? args[i + 1] : d }
-const BASE = (argOf('--base', 'https://nuxtbase.app/plugin-assets/doxa-maps')).replace(/\/+$/, '')
+const BASE = (argOf('--base', `https://nuxtbase.app/plugin-assets/${TREE_NAME}`)).replace(/\/+$/, '')
 const TIMEOUT = Number(argOf('--timeout', 25000))
 
 const sha384 = (buf) => 'sha384-' + createHash('sha384').update(buf).digest('base64')
 
-const localManifestPath = join(ROOT, 'public', 'doxa-maps', 'manifest.json')
+const localManifestPath = join(ROOT, 'public', TREE_NAME, 'manifest.json')
 if (!existsSync(localManifestPath)) {
-  console.log('CATALOG-CURRENCY: SKIP — no local build (public/doxa-maps/manifest.json missing). Run `bun run build`.')
+  console.log(`CATALOG-CURRENCY: SKIP — no local build (public/${TREE_NAME}/manifest.json missing). Run \`bun run build\`.`)
   process.exit(0)
 }
 const local = JSON.parse(readFileSync(localManifestPath, 'utf8'))
@@ -125,7 +126,7 @@ for (const b of local.bundles || []) {
   const profile = b.profiles?.[0]?.profile
   if (!profile) continue
   const rel = `${b.bundle}/${profile}/index.html`
-  const localPath = join(ROOT, 'public', 'doxa-maps', rel)
+  const localPath = join(ROOT, 'public', TREE_NAME, rel)
   if (!existsSync(localPath)) continue
   const { buf, err } = await fetchBuf(`${BASE}/${rel}`)
   // Same MISSING-vs-UNREACHABLE split as the bundle loop above: a 4xx is the server telling us the
@@ -157,7 +158,7 @@ if (missing.length) {
     '\n  Something was LOST between the build and the catalog — the merge dropped it, or the publish\n' +
     '  never included it. This is the guarantee Card 1 Step 1 asks for ("merge all bundles so nothing\n' +
     '  is lost"). Re-run the publish and assert the resulting bundle SET, not just the changed files:\n' +
-    '    rsync -a --delete public/doxa-maps/ <catalog>/app/doxa-maps/   # --delete mirrors removals\n' +
+    `    rsync -a --delete public/${TREE_NAME}/ <catalog>/app/${TREE_NAME}/   # --delete mirrors removals\n` +
     '  then confirm every local bundle name appears live before pushing.'
   )
   process.exit(1)
@@ -167,7 +168,7 @@ if (stale.length) {
   for (const s of stale) console.error(`  ✗ ${s.bundle}\n      local  ${s.want}…\n      live   ${s.got}…`)
   console.error('\n  The live catalog is BEHIND this build. Publish per')
   console.error('  _qa-cycle/03-deployment-cycle/delegation/RUNBOOK-publish-bundles-to-catalog.md')
-  console.error('  (rsync public/doxa-maps/ into the catalog, then push with -c http.postBuffer=524288000).')
+  console.error(`  (rsync public/${TREE_NAME}/ into the catalog, then push with -c http.postBuffer=524288000).`)
   process.exit(1)
 }
 console.log('CATALOG-CURRENCY: PASS — every local bundle is present live and matches this build.')
diff --git a/internal/check-catalog-identity.mjs b/internal/check-catalog-identity.mjs
index 59e08205e..f6110859f 100644
--- a/internal/check-catalog-identity.mjs
+++ b/internal/check-catalog-identity.mjs
@@ -34,8 +34,9 @@
 import { readFileSync, existsSync } from 'node:fs'
 import { createHash } from 'node:crypto'
 import { join } from 'node:path'
+import { TREE_NAME } from './_tree-name.mjs'
 
-const BASE = (process.env.BASE || 'https://nuxtbase.app/plugin-assets/doxa-maps/').replace(/\/?$/, '/')
+const BASE = (process.env.BASE || `https://nuxtbase.app/plugin-assets/${TREE_NAME}/`).replace(/\/?$/, '/')
 const CATALOG = process.env.CATALOG || ''
 
 const sha384 = (buf) => 'sha384-' + createHash('sha384').update(buf).digest('base64')
@@ -64,7 +65,7 @@ try {
   console.error('CATALOG-IDENTITY: FAIL — the manifest URL did not return JSON.')
   console.error(`  ${BASE}manifest.json served ${liveManifestBuf.length} bytes that do not parse.`)
   console.error('  This is what the LOGIN WALL looks like: HTTP 200 with an HTML sign-in page.')
-  console.error('  The public door is /plugin-assets/doxa-maps/ — NOT /app/doxa-maps/.')
+  console.error(`  The public door is /plugin-assets/${TREE_NAME}/ — NOT /app/${TREE_NAME}/.`)
   process.exit(1)
 }
 
diff --git a/internal/check-composite-embed-knobs.mjs b/internal/check-composite-embed-knobs.mjs
index 69da686ce..09d68150b 100644
--- a/internal/check-composite-embed-knobs.mjs
+++ b/internal/check-composite-embed-knobs.mjs
@@ -49,9 +49,10 @@ import { spawn } from 'node:child_process'
 import { existsSync, readFileSync } from 'node:fs'
 import { resolve, dirname, join } from 'node:path'
 import { fileURLToPath } from 'node:url'
+import { TREE_NAME } from './_tree-name.mjs'
 
 const ROOT = resolve(dirname(fileURLToPath(import.meta.url)), '..')
-const MANIFEST = join(ROOT, 'public', 'doxa-maps', 'manifest.json')
+const MANIFEST = join(ROOT, 'public', TREE_NAME, 'manifest.json')
 
 if (!existsSync(MANIFEST)) {
   console.log('COMPOSITE-EMBED-KNOBS: SKIP — no built manifest (run `bun run tree` first).')
@@ -95,7 +96,7 @@ const bakedToken = (() => {
   for (const b of manifest.bundles || []) {
     for (const p of b.profiles || []) {
       if (!p.isMap || !p.iframeUrl) continue
-      const leaf = join(ROOT, 'public', 'doxa-maps', String(p.iframeUrl).replace(/^\.\//, ''))
+      const leaf = join(ROOT, 'public', TREE_NAME, String(p.iframeUrl).replace(/^\.\//, ''))
       if (!existsSync(leaf)) continue
       const m = readFileSync(leaf, 'utf8').match(/BAKED_TOKEN\s*=\s*"(pk\.[^"]+)"/)
       if (m) return m[1]
@@ -109,7 +110,7 @@ const freePort = () => new Promise((ok) => {
 })
 const TREE_PORT = await freePort()
 const HOST_PORT = await freePort()
-const TREE = `http://127.0.0.1:${TREE_PORT}/doxa-maps`
+const TREE = `http://127.0.0.1:${TREE_PORT}/${TREE_NAME}`
 
 let pageHtml = '<!doctype html><html><body>nothing yet</body></html>'
 const tree = spawn(process.execPath, ['internal/serve-strict.mjs', '--port', String(TREE_PORT)], { cwd: ROOT, stdio: 'ignore' })
diff --git a/internal/check-composite-freshness.mjs b/internal/check-composite-freshness.mjs
index 27e68e402..f618ec3f0 100644
--- a/internal/check-composite-freshness.mjs
+++ b/internal/check-composite-freshness.mjs
@@ -41,16 +41,17 @@ import { spawnSync } from 'node:child_process'
 import { tmpdir } from 'node:os'
 import { resolve, dirname, join } from 'node:path'
 import { fileURLToPath } from 'node:url'
+import { TREE_NAME } from './_tree-name.mjs'
 
 const ROOT = resolve(dirname(fileURLToPath(import.meta.url)), '..')
 const DESIGNS = join(ROOT, 'plugin-designs')
-const TREE = join(ROOT, 'public', 'doxa-maps')
+const TREE = join(ROOT, 'public', TREE_NAME)
 const argv = process.argv.slice(2)
 const oi = argv.indexOf('--only')
 const ONLY = oi >= 0 && argv[oi + 1] ? new Set(argv[oi + 1].split(',')) : null
 
 if (!existsSync(join(TREE, 'manifest.json'))) {
-  console.log('COMPOSITE-FRESHNESS: SKIP — no built tree (public/doxa-maps/manifest.json).')
+  console.log(`COMPOSITE-FRESHNESS: SKIP — no built tree (public/${TREE_NAME}/manifest.json).`)
   process.exit(0)
 }
 const manifest = JSON.parse(readFileSync(join(TREE, 'manifest.json'), 'utf8'))
@@ -81,7 +82,7 @@ try {
     for (const e of composes) if (!resolveEntry(e, bundle)) unresolved.push(`${bundle} composes "${e}" — resolves to no bundle`)
     composites++
     const committed = join(TREE, bundle, `${bundle}.js`)
-    if (!existsSync(committed)) { failures.push(`${bundle}: no committed bundle at public/doxa-maps/${bundle}/${bundle}.js`); continue }
+    if (!existsSync(committed)) { failures.push(`${bundle}: no committed bundle at public/${TREE_NAME}/${bundle}/${bundle}.js`); continue }
     const out = join(tmp, bundle)
     const r = spawnSync('bun', ['x', 'vite', 'build'], { cwd: ROOT, env: { ...process.env, BUNDLE: bundle, DOXA_OUT_ROOT: out }, encoding: 'utf8' })
     const built = join(out, bundle, `${bundle}.js`)
diff --git a/internal/check-composite-srcs.mjs b/internal/check-composite-srcs.mjs
index 64afa73d2..08ffec380 100644
--- a/internal/check-composite-srcs.mjs
+++ b/internal/check-composite-srcs.mjs
@@ -33,6 +33,7 @@
 import { readFileSync, existsSync, readdirSync } from 'node:fs'
 import { resolve, dirname, join } from 'node:path'
 import { fileURLToPath } from 'node:url'
+import { TREE_NAME } from './_tree-name.mjs'
 
 const ROOT = resolve(dirname(fileURLToPath(import.meta.url)), '..')
 
@@ -51,7 +52,7 @@ const ROOT = resolve(dirname(fileURLToPath(import.meta.url)), '..')
 // printed: "checked against public/doxa-maps/" looked identical whether the name came from the
 // config or from the fallback. Printing WHICH means a future regression shows up in normal output
 // instead of waiting for a rename to expose it.
-let treeName = 'doxa-maps'
+let treeName = TREE_NAME
 let treeNameSource = 'built-in default (build config unreadable)'
 try {
   const cfg = JSON.parse(readFileSync(join(ROOT, 'vite.doxa-maps-build-config.json'), 'utf8'))
diff --git a/internal/check-element-census-vs-live.mjs b/internal/check-element-census-vs-live.mjs
index 86f1ac34b..f327de6fa 100644
--- a/internal/check-element-census-vs-live.mjs
+++ b/internal/check-element-census-vs-live.mjs
@@ -43,6 +43,7 @@ import { createServer } from 'node:http'
 import { readFileSync, readdirSync, existsSync } from 'node:fs'
 import { resolve, dirname, join, basename } from 'node:path'
 import { fileURLToPath } from 'node:url'
+import { TREE_NAME } from './_tree-name.mjs'
 
 const ROOT = resolve(dirname(fileURLToPath(import.meta.url)), '..')
 const PRESET_DIR = join(ROOT, 'internal', 'element-census')
@@ -94,7 +95,7 @@ const port = await new Promise((ok) => { const s = createServer().listen(0, '127
 const srv = spawn(process.execPath, [resolve(ROOT, 'internal/serve-strict.mjs'), '--port', String(port), '--directory', DIR], { stdio: 'ignore' })
 const stopSrv = () => { try { srv.kill() } catch { /* already gone */ } }
 let up = false
-for (let i = 0; i < 40 && !up; i++) { await new Promise((r) => setTimeout(r, 150)); up = await fetch(`http://127.0.0.1:${port}/doxa-maps/manifest.json`).then((r) => r.ok).catch(() => false) }
+for (let i = 0; i < 40 && !up; i++) { await new Promise((r) => setTimeout(r, 150)); up = await fetch(`http://127.0.0.1:${port}/${TREE_NAME}/manifest.json`).then((r) => r.ok).catch(() => false) }
 if (!up) { stopSrv(); console.log(`ELEMENT-CENSUS: NOT MEASURED — could not serve ${DIR}`); process.exit(NOT_MEASURED) }
 
 const THIRD_PARTY = /mapbox|openstreetmap|improve this map|maxar|geoboundaries|©/i
@@ -141,7 +142,7 @@ for (const [name, p] of presets) {
   const oursByLeaf = new Map()
   let negSeenInOursOnly = null
   for (const pg of p.pages) {
-    const ours = await read(`http://127.0.0.1:${port}/doxa-maps/${pg.leaf}`)
+    const ours = await read(`http://127.0.0.1:${port}/${TREE_NAME}/${pg.leaf}`)
     oursByLeaf.set(pg.leaf, ours)
     const theirs = await read(pg.live)
     const needH1 = p.requireH1 !== false
diff --git a/internal/check-embed-base-resolution.mjs b/internal/check-embed-base-resolution.mjs
index d27a321be..8be0ca31d 100644
--- a/internal/check-embed-base-resolution.mjs
+++ b/internal/check-embed-base-resolution.mjs
@@ -36,6 +36,7 @@
  */
 import { resolve, dirname } from 'node:path'
 import { fileURLToPath, pathToFileURL } from 'node:url'
+import { TREE_NAME } from './_tree-name.mjs'
 
 const HERE = dirname(fileURLToPath(import.meta.url))
 const REPO = process.env.DOXA_REPO || resolve(HERE, '..')
@@ -53,10 +54,10 @@ try {
 // The leaf's own arithmetic is the oracle — computed here rather than hardcoded, so the
 // expectation cannot drift from what the generated HTML actually means.
 const TREES = [
-  ['live catalog', 'https://nuxtbase.app/plugin-assets/doxa-maps'],
-  ['dev tree', 'http://127.0.0.1:4173/doxa-maps'],
-  ['doxa.life drop-in', 'https://doxa.life/js/doxa-maps-build/doxa-maps'],
-  ['deep subpath', 'https://cdn.example.org/a/b/c/doxa-maps'],
+  ['live catalog', `https://nuxtbase.app/plugin-assets/${TREE_NAME}`],
+  ['dev tree', `http://127.0.0.1:4173/${TREE_NAME}`],
+  ['doxa.life drop-in', `https://doxa.life/js/doxa-maps-build/${TREE_NAME}`],
+  ['deep subpath', `https://cdn.example.org/a/b/c/${TREE_NAME}`],
 ]
 
 const fails = []
diff --git a/internal/check-embed-basemap-paints.mjs b/internal/check-embed-basemap-paints.mjs
index 92137d9cf..3c15e7b66 100644
--- a/internal/check-embed-basemap-paints.mjs
+++ b/internal/check-embed-basemap-paints.mjs
@@ -33,12 +33,13 @@ import { writeFileSync, mkdtempSync, readFileSync } from 'node:fs'
 import { resolve, dirname } from 'node:path'
 import { tmpdir } from 'node:os'
 import { fileURLToPath } from 'node:url'
+import { TREE_NAME } from './_tree-name.mjs'
 
 const HERE = dirname(fileURLToPath(import.meta.url))
 const REPO = resolve(HERE, '..')
 const PUBLIC = resolve(REPO, 'public')
 
-const LEAF = 'doxa-maps/gospel-resources/resources-map/index.html'
+const LEAF = `${TREE_NAME}/gospel-resources/resources-map/index.html`
 // EMBED_BASEMAP_PORT pins the port — used to prove the identity guard below (occupy it with another
 // tree's server first; the gate must refuse rather than measure that tree).
 const leafPort = Number(process.env.EMBED_BASEMAP_PORT) || (5810 + Math.floor(Math.random() * 60))
diff --git a/internal/check-embedded-rtl.mjs b/internal/check-embedded-rtl.mjs
index 1fdfbec97..4a3ca56a0 100644
--- a/internal/check-embedded-rtl.mjs
+++ b/internal/check-embedded-rtl.mjs
@@ -25,13 +25,14 @@ import { createServer } from 'node:http'
 import { resolve, dirname } from 'node:path'
 import { fileURLToPath } from 'node:url'
 import { servesThisTree } from './_serves-this-tree.mjs'
+import { TREE_NAME } from './_tree-name.mjs'
 
 const ROOT = resolve(dirname(fileURLToPath(import.meta.url)), '..')
 const BASE = process.argv[2] || process.env.BASE_URL || 'http://127.0.0.1:4173'
 const HOST_PORT = Number(process.env.RTL_HOST_PORT || 47393)
 
 let reachable = false
-try { const r = await fetch(`${BASE}/doxa-maps/manifest.json`, { signal: AbortSignal.timeout(4000) }); reachable = r.ok } catch { /* precondition */ }
+try { const r = await fetch(`${BASE}/${TREE_NAME}/manifest.json`, { signal: AbortSignal.timeout(4000) }); reachable = r.ok } catch { /* precondition */ }
 if (!reachable) { console.log(`EMBEDDED-RTL: SKIP — nothing served at ${BASE}.`); process.exit(0) }
 const treeCheck = await servesThisTree(BASE, ROOT)
 if (!treeCheck.ok) { console.error(`EMBEDDED-RTL: NOT MEASURED — ${treeCheck.why}`); process.exit(2) }
@@ -52,11 +53,11 @@ const hostHtml = (c) => `<!DOCTYPE html>
      renders zero cards and the locale has nothing to translate. The first run of this gate
      omitted it and reported "never mounted" — a harness gap, not the RTL defect. -->
 <script>window.MAP_APP_API_URL = "https://pray.doxa.life";<\/script>
-<script src="${TREE}/doxa-maps/${c.id}/${c.id}.js" crossorigin="anonymous"><\/script>
+<script src="${TREE}/${TREE_NAME}/${c.id}/${c.id}.js" crossorigin="anonymous"><\/script>
 <script>
   var el = document.createElement(${JSON.stringify(c.tag)});
   el.setAttribute('profile-config', JSON.stringify({ profile: ${JSON.stringify(c.profile)}, locale: 'ar',
-    assetsBase: ${JSON.stringify(TREE + '/doxa-maps/assets')} }));
+    assetsBase: ${JSON.stringify(TREE + `/${TREE_NAME}/assets`)} }));
   el.style.cssText = 'display:block;width:100%;height:900px';
   document.getElementById('w').appendChild(el);
 <\/script></body></html>`
diff --git a/internal/check-experimental-shelf.mjs b/internal/check-experimental-shelf.mjs
index 38dd9d31a..f6b683cd3 100644
--- a/internal/check-experimental-shelf.mjs
+++ b/internal/check-experimental-shelf.mjs
@@ -47,6 +47,7 @@ import { fileURLToPath } from 'node:url'
 import { spawn } from 'node:child_process'
 import { createServer } from 'node:net'
 import { createServer as createHttpServer } from 'node:http'
+import { TREE_NAME } from './_tree-name.mjs'
 
 const ROOT = resolve(dirname(fileURLToPath(import.meta.url)), '..')
 const argv = process.argv.slice(2)
@@ -60,7 +61,7 @@ const SELF_TEST = !argv.includes('--no-self-test')
 const WAIT_MS = Number(process.env.SHELF_WAIT_MS || 75000)
 
 const { chromium } = await import(resolve(ROOT, 'node_modules/playwright/index.mjs'))
-const manifest = JSON.parse(readFileSync(resolve(ROOT, 'public/doxa-maps/manifest.json'), 'utf8'))
+const manifest = JSON.parse(readFileSync(resolve(ROOT, `public/${TREE_NAME}/manifest.json`), 'utf8'))
 const spa = readFileSync(resolve(ROOT, 'plugin-designs/doxa-maps-spa/doxa-maps-spa.vue'), 'utf8')
 const cfg = JSON.parse(readFileSync(resolve(ROOT, 'vite.doxa-maps-build-config.json'), 'utf8'))
 const TK = process.env.MAPBOX_TOKEN || cfg.token || ''
@@ -95,7 +96,7 @@ const port = await new Promise(ok => { const s = createServer().listen(0, '127.0
 const srv = spawn(process.execPath, [resolve(ROOT, 'internal/serve-strict.mjs'), '--port', String(port), '--directory', 'public'], { cwd: ROOT, stdio: 'ignore' })
 const reap = () => { try { srv.kill() } catch (_) {} }
 process.on('exit', reap); for (const s of ['SIGINT', 'SIGTERM']) process.on(s, () => { reap(); process.exit(130) })
-const BASE = `http://127.0.0.1:${port}/doxa-maps`
+const BASE = `http://127.0.0.1:${port}/${TREE_NAME}`
 for (let i = 0; i < 40; i++) { try { if ((await fetch(BASE + '/manifest.json')).ok) break } catch (_) {} await new Promise(r => setTimeout(r, 250)) }
 
 // ── the PARTNER: a host site on a different origin (localhost vs 127.0.0.1) ────────────────
diff --git a/internal/check-filter-width-stable.mjs b/internal/check-filter-width-stable.mjs
index 3947eb6f7..2ad7a6099 100644
--- a/internal/check-filter-width-stable.mjs
+++ b/internal/check-filter-width-stable.mjs
@@ -40,9 +40,10 @@ import { dirname, resolve } from 'node:path'
 import { fileURLToPath } from 'node:url'
 import { chromium } from 'playwright'
 import { servesThisTree } from './_serves-this-tree.mjs'
+import { TREE_NAME } from './_tree-name.mjs'
 
 const REPO = resolve(dirname(fileURLToPath(import.meta.url)), '..')
-const BASE = process.env.BASE_URL || 'http://127.0.0.1:4173/doxa-maps'
+const BASE = process.env.BASE_URL || `http://127.0.0.1:4173/${TREE_NAME}`
 
 // ⚠ "ANSWERS 200" IS NOT "IS THIS BUILD". This machine runs several worktrees of one repo and
 // the default port belongs to whichever server started first — measured 2026-09-24: :4173 was
diff --git a/internal/check-fits-the-screen.mjs b/internal/check-fits-the-screen.mjs
index 0c97f6e6c..dc9dca409 100644
--- a/internal/check-fits-the-screen.mjs
+++ b/internal/check-fits-the-screen.mjs
@@ -63,6 +63,7 @@ import { spawn, execFileSync } from 'node:child_process'
 import { fileURLToPath } from 'node:url'
 import { dirname, resolve } from 'node:path'
 import { readFileSync, existsSync } from 'node:fs'
+import { TREE_NAME } from './_tree-name.mjs'
 
 const __dirname = fileURLToPath(new URL('.', import.meta.url))
 const ROOT = resolve(__dirname, '..')
@@ -109,7 +110,7 @@ if (!apiReachable) {
 }
 
 // ── 1. MANIFEST-DERIVED TARGETS (never hardcode which bundle is "the" cap-5 shell) ────────────
-const MANIFEST = resolve(ROOT, 'public', 'doxa-maps', 'manifest.json')
+const MANIFEST = resolve(ROOT, 'public', TREE_NAME, 'manifest.json')
 if (!existsSync(MANIFEST)) {
   console.log('FITS-THE-SCREEN: SKIP — no manifest.json (nothing built).')
   process.exit(0)
@@ -183,7 +184,7 @@ const browser = await chromium.launch({ args: GL_ARGS })
 async function runComposite() {
   const TARGET = 'dashboard-plus-grid'
   const page = await browser.newPage({ viewport: { width: 1440, height: 900 } })
-  const url = `${BASE}/doxa-maps/dashboard-plus-grid/dashboard-plus-grid/index.html`
+  const url = `${BASE}/${TREE_NAME}/dashboard-plus-grid/dashboard-plus-grid/index.html`
   await page.goto(url, { waitUntil: 'load', timeout: 60000 }).catch((e) => { throw new Error(`cannot reach ${TARGET}: ${e.message}`) })
   await page.waitForTimeout(6000)
   await reinject(page)
@@ -613,7 +614,7 @@ async function runShellBestEffort() {
     return
   }
   for (const shell of shellLeaves) {
-    const url = shell.iframeUrl ? `${BASE}/doxa-maps/${shell.iframeUrl.replace(/^\.\//, '')}` : null
+    const url = shell.iframeUrl ? `${BASE}/${TREE_NAME}/${shell.iframeUrl.replace(/^\.\//, '')}` : null
     if (!url) continue
     const page = await browser.newPage({ viewport: { width: 1440, height: 900 } })
     try {
@@ -651,8 +652,8 @@ async function runShellBestEffort() {
 let runError = null
 try {
   await runComposite()
-  await runResponsiveSweep(`${BASE}/doxa-maps/dashboard-plus-grid/dashboard-plus-grid/index.html`, 'dashboard-plus-grid')
-  await runResponsiveSweep(`${BASE}/doxa-maps/research-dashboard/research-dashboard/index.html`, 'research-dashboard')
+  await runResponsiveSweep(`${BASE}/${TREE_NAME}/dashboard-plus-grid/dashboard-plus-grid/index.html`, 'dashboard-plus-grid')
+  await runResponsiveSweep(`${BASE}/${TREE_NAME}/research-dashboard/research-dashboard/index.html`, 'research-dashboard')
   await runShellBestEffort()
 } catch (e) {
   runError = e
diff --git a/internal/check-fixed-anchoring.mjs b/internal/check-fixed-anchoring.mjs
index c2f5efa4a..5c007e584 100644
--- a/internal/check-fixed-anchoring.mjs
+++ b/internal/check-fixed-anchoring.mjs
@@ -37,8 +37,9 @@ import { chromium } from 'playwright'
 import { requireThisTree } from './_serves-this-tree.mjs'
 import { resolve as _resolvePath, dirname as _dirnamePath } from 'node:path'
 import { fileURLToPath as _fileURLToPath } from 'node:url'
+import { TREE_NAME } from './_tree-name.mjs'
 
-const BASE = process.env.BASE || 'http://127.0.0.1:4173/doxa-maps'
+const BASE = process.env.BASE || `http://127.0.0.1:4173/${TREE_NAME}`
 const ROOT = _resolvePath(_dirnamePath(_fileURLToPath(import.meta.url)), '..')
 
 // ★ MEASURE THIS BUILD, OR MEASURE NOTHING. Several worktrees run on one machine and a default port
diff --git a/internal/check-gospel-composed-filters.mjs b/internal/check-gospel-composed-filters.mjs
index 5dd747c95..642fc891e 100644
--- a/internal/check-gospel-composed-filters.mjs
+++ b/internal/check-gospel-composed-filters.mjs
@@ -30,6 +30,7 @@ import { serveReaped } from './_serve-reaped.mjs'
 import { resolve, dirname } from 'node:path'
 import { fileURLToPath } from 'node:url'
 import { requireThisTree } from './_serves-this-tree.mjs'
+import { TREE_NAME } from './_tree-name.mjs'
 
 const HERE = dirname(fileURLToPath(import.meta.url))
 const PUBLIC = resolve(HERE, '../public')
@@ -43,7 +44,7 @@ const ROOT = resolve(dirname(fileURLToPath(import.meta.url)), '..')
 // tree is a precondition, not a product defect, and the wave runner reports 75 as ⊘ rather than ✗.
 // A file:// target passes straight through — there is no server there to be wrong about.
 await requireThisTree(BASE, ROOT, 'GOSPEL-COMPOSED-FILTERS')
-const PATHNAME = '/doxa-maps/gospel-resources/gospel-dashboard/index.html'
+const PATHNAME = `/${TREE_NAME}/gospel-resources/gospel-dashboard/index.html`
 
 let srv = null
 if (!process.env.BASE_URL) srv = serveReaped(PUBLIC, PORT)
diff --git a/internal/check-gospel-english-leaks.mjs b/internal/check-gospel-english-leaks.mjs
index 8fa7f6477..6231b823e 100644
--- a/internal/check-gospel-english-leaks.mjs
+++ b/internal/check-gospel-english-leaks.mjs
@@ -27,6 +27,7 @@ import { readFileSync } from 'node:fs'
 import { resolve, dirname } from 'node:path'
 import { fileURLToPath } from 'node:url'
 import { serveReaped } from './_serve-reaped.mjs'
+import { TREE_NAME } from './_tree-name.mjs'
 
 const HERE = dirname(fileURLToPath(import.meta.url))
 const REPO = resolve(HERE, '..')
@@ -53,7 +54,7 @@ try {
     for (const lc of LOCALES) {
       const loc = Object.fromEntries(flat(cat(lc)))
       const page = await browser.newPage({ viewport: { width: 1440, height: 1000 } })
-      await page.goto(BASE + '/doxa-maps/gospel-resources/' + leaf + '/index.html?lang=' + lc,
+      await page.goto(BASE + `/${TREE_NAME}/gospel-resources/` + leaf + '/index.html?lang=' + lc,
         { waitUntil: 'networkidle', timeout: 90000 })
       await page.waitForTimeout(8000)
       /* ═══ READ ONLY THE CHROME, NOT THE DECLARED-ENGLISH PROSE ═══════════════════════
diff --git a/internal/check-gospel-leaves-mount.mjs b/internal/check-gospel-leaves-mount.mjs
index f9df7819a..eb8a1a4ec 100644
--- a/internal/check-gospel-leaves-mount.mjs
+++ b/internal/check-gospel-leaves-mount.mjs
@@ -31,6 +31,7 @@ import { chromium } from 'playwright'
 import { serveReaped } from './_serve-reaped.mjs'
 import { resolve, dirname } from 'node:path'
 import { fileURLToPath } from 'node:url'
+import { TREE_NAME } from './_tree-name.mjs'
 
 const HERE = dirname(fileURLToPath(import.meta.url))
 const PUBLIC = resolve(HERE, '../public')
@@ -80,7 +81,7 @@ try {
 
   if (POISON) {
     /* A URL that serves no element at all must fail EVERY leaf-shaped assertion. */
-    const r = await probe(page, `${BASE}/doxa-maps/index.html`)
+    const r = await probe(page, `${BASE}/${TREE_NAME}/index.html`)
     const f = failuresFor('poison', r)
     if (!f.length) {
       console.error('LEAVES-MOUNT: SELF-TEST FAIL — a page with no gospel element passed as mounted.')
@@ -93,7 +94,7 @@ try {
 
   const bad = []
   for (const leaf of LEAVES) {
-    const r = await probe(page, `${BASE}/doxa-maps/gospel-resources/${leaf}/index.html`)
+    const r = await probe(page, `${BASE}/${TREE_NAME}/gospel-resources/${leaf}/index.html`)
     const f = failuresFor(leaf, r)
     bad.push(...f)
     console.log(`  ${f.length ? 'FAIL' : 'ok  '} ${leaf.padEnd(18)} defined=${r.defined} shadow=${r.hasShadow} children=${r.shadowChildren} text=${r.visibleTextLength}`)
diff --git a/internal/check-host-locale-contract.mjs b/internal/check-host-locale-contract.mjs
index 22a7e37d6..c5a994945 100644
--- a/internal/check-host-locale-contract.mjs
+++ b/internal/check-host-locale-contract.mjs
@@ -38,6 +38,7 @@ import { createServer } from 'node:http'
 import { readFileSync, existsSync } from 'node:fs'
 import { resolve, dirname, join } from 'node:path'
 import { fileURLToPath } from 'node:url'
+import { TREE_NAME } from './_tree-name.mjs'
 
 const ROOT = resolve(dirname(fileURLToPath(import.meta.url)), '..')
 const argv = process.argv.slice(2)
@@ -48,14 +49,14 @@ const CONTROL = 'regions-dashboard/regions-list'
 const MIN = 20            // Arabic characters a page must show under ?lang=ar before it can be judged
 const CONCURRENCY = 3
 
-const manifestPath = join(DIR, 'doxa-maps', 'manifest.json')
+const manifestPath = join(DIR, TREE_NAME, 'manifest.json')
 if (!existsSync(manifestPath)) { console.log(`HOST-LOCALE: NOT MEASURED — no ${manifestPath}`); process.exit(75) }
 const manifest = JSON.parse(readFileSync(manifestPath, 'utf8'))
 const leaves = []
 for (const b of manifest.bundles || []) for (const p of b.profiles || []) {
   const id = `${b.bundle}/${p.profile}`
   if (ONLY && !ONLY.has(id) && id !== CONTROL) continue
-  if (existsSync(join(DIR, 'doxa-maps', id, 'index.html'))) leaves.push(id)
+  if (existsSync(join(DIR, TREE_NAME, id, 'index.html'))) leaves.push(id)
 }
 if (!leaves.includes(CONTROL)) { console.log(`HOST-LOCALE: NOT MEASURED — the control ${CONTROL} is not in this tree`); process.exit(75) }
 
@@ -63,7 +64,7 @@ const port = await new Promise((ok) => { const s = createServer().listen(0, '127
 const srv = spawn(process.execPath, [resolve(ROOT, 'internal/serve-strict.mjs'), '--port', String(port), '--directory', DIR], { stdio: 'ignore' })
 const stop = () => { try { srv.kill() } catch { /* already gone */ } }
 let up = false
-for (let i = 0; i < 40 && !up; i++) { await new Promise((r) => setTimeout(r, 150)); up = await fetch(`http://127.0.0.1:${port}/doxa-maps/manifest.json`).then((r) => r.ok).catch(() => false) }
+for (let i = 0; i < 40 && !up; i++) { await new Promise((r) => setTimeout(r, 150)); up = await fetch(`http://127.0.0.1:${port}/${TREE_NAME}/manifest.json`).then((r) => r.ok).catch(() => false) }
 if (!up) { stop(); console.log(`HOST-LOCALE: NOT MEASURED — could not serve ${DIR}`); process.exit(75) }
 
 const COUNT = `(() => {
@@ -85,7 +86,7 @@ const browser = await chromium.launch({ args: ['--use-gl=swiftshader', '--enable
 async function measure(id, mode) {
   const ctx = await browser.newContext({ viewport: { width: 1280, height: 900 } })
   const page = await ctx.newPage()
-  const url = `http://127.0.0.1:${port}/doxa-maps/${id}/index.html${mode === 'ref' ? '?lang=ar' : ''}`
+  const url = `http://127.0.0.1:${port}/${TREE_NAME}/${id}/index.html${mode === 'ref' ? '?lang=ar' : ''}`
   let injected = mode === 'ref'
   if (mode === 'host') {
     await page.route(url, async (route) => {
diff --git a/internal/check-legend-export-reachable.mjs b/internal/check-legend-export-reachable.mjs
index 5b814d6da..e918f4d3f 100644
--- a/internal/check-legend-export-reachable.mjs
+++ b/internal/check-legend-export-reachable.mjs
@@ -31,9 +31,10 @@ import { chromium } from 'playwright'
 import { dirname, resolve } from 'node:path'
 import { fileURLToPath } from 'node:url'
 import { requireThisTree } from './_serves-this-tree.mjs'
+import { TREE_NAME } from './_tree-name.mjs'
 
 const DEFAULT_LEAF = (process.env.BASE_URL || 'http://127.0.0.1:4173')
-  + '/doxa-maps/my-upg-100-list/upg-100-list/index.html'
+  + `/${TREE_NAME}/my-upg-100-list/upg-100-list/index.html`
 const LEAF = process.argv[2] || DEFAULT_LEAF
 
 let reachable = false
diff --git a/internal/check-legend-info-localized.mjs b/internal/check-legend-info-localized.mjs
index c86204f15..6e2e700d4 100644
--- a/internal/check-legend-info-localized.mjs
+++ b/internal/check-legend-info-localized.mjs
@@ -34,6 +34,7 @@ import { join, dirname } from 'node:path'
 import { fileURLToPath } from 'node:url'
 import { requireThisTree } from './_serves-this-tree.mjs'
 import { resolve as _resolvePath, dirname as _dirnamePath } from 'node:path'
+import { TREE_NAME } from './_tree-name.mjs'
 
 const REPO = join(dirname(fileURLToPath(import.meta.url)), '..')
 const LOCALES = join(REPO, 'library/i18n/locales')
@@ -49,7 +50,7 @@ const ROOT = _resolvePath(_dirnamePath(_fileURLToPath(import.meta.url)), '..')
 await requireThisTree(URL_, ROOT, 'LEGEND-INFO-LOCALIZED')
 if (!URL_) {
   console.log('LEGEND-INFO-LOCALIZED: SKIP — no leaf url given.')
-  console.log('  Pass one, or set LEGEND_URL. Serve the TREE ROOT (public/doxa-maps) and point')
+  console.log(`  Pass one, or set LEGEND_URL. Serve the TREE ROOT (public/${TREE_NAME}) and point`)
   console.log('  at a profile whose legend carries per-tab info buttons, e.g.')
   console.log('  my-upg-100-list/upg-100-list/index.html')
   process.exit(0)
diff --git a/internal/check-locale-reachable.mjs b/internal/check-locale-reachable.mjs
index ab2a18bf6..f403d2fe7 100644
--- a/internal/check-locale-reachable.mjs
+++ b/internal/check-locale-reachable.mjs
@@ -17,6 +17,7 @@
 import { readFileSync, readdirSync, existsSync } from 'node:fs'
 import { resolve, join, dirname } from 'node:path'
 import { fileURLToPath } from 'node:url'
+import { TREE_NAME } from './_tree-name.mjs'
 
 const REPO = process.env.DOXA_REPO
   // FOURTH instance of this pattern in one flight (check-zone-census, check-share-policy,
@@ -95,7 +96,7 @@ if (unreachable.length) {
 }
 
 // The host-page path must survive: leaf pages still declare a lang.
-const leafRoot = join(REPO, 'public/doxa-maps')
+const leafRoot = join(REPO, `public/${TREE_NAME}`)
 let leaves = 0
 let withLang = 0
 if (existsSync(leafRoot)) {
diff --git a/internal/check-manifest-covers-discovery.mjs b/internal/check-manifest-covers-discovery.mjs
index de016e2b3..ad2fccc97 100644
--- a/internal/check-manifest-covers-discovery.mjs
+++ b/internal/check-manifest-covers-discovery.mjs
@@ -35,13 +35,14 @@ import { readFileSync, existsSync } from 'node:fs'
 import { resolve, dirname, join } from 'node:path'
 import { fileURLToPath } from 'node:url'
 import { discoverSpaRegistry } from './plugin-gallery/discover.mjs'
+import { TREE_NAME } from './_tree-name.mjs'
 
 const ROOT = resolve(dirname(fileURLToPath(import.meta.url)), '..')
-const MANIFEST = join(ROOT, 'public', 'doxa-maps', 'manifest.json')
+const MANIFEST = join(ROOT, 'public', TREE_NAME, 'manifest.json')
 const MIN_BUNDLES = Number(process.env.MIN_BUNDLES || 10)
 
 if (!existsSync(MANIFEST)) {
-  console.error('MANIFEST-COVERS: FAIL — public/doxa-maps/manifest.json does not exist.')
+  console.error(`MANIFEST-COVERS: FAIL — public/${TREE_NAME}/manifest.json does not exist.`)
   console.error('  Run `bun run build` first; there is nothing to compare against.')
   process.exit(1)
 }
diff --git a/internal/check-map-embed-cells.mjs b/internal/check-map-embed-cells.mjs
index 8e1d58a2d..43508ace4 100644
--- a/internal/check-map-embed-cells.mjs
+++ b/internal/check-map-embed-cells.mjs
@@ -26,6 +26,7 @@ import { createServer } from 'node:http'
 import { readFileSync, existsSync } from 'node:fs'
 import { join, dirname, resolve } from 'node:path'
 import { fileURLToPath } from 'node:url'
+import { TREE_NAME } from './_tree-name.mjs'
 
 const ROOT = resolve(dirname(fileURLToPath(import.meta.url)), '..')
 const argv = process.argv.slice(2)
@@ -35,14 +36,14 @@ const DEFAULT = JSON.parse(readFileSync(join(ROOT, 'plugin-designs/doxa-maps-spa
 const ONLY = (argOf('--only', '') ? argOf('--only', '').split(',') : DEFAULT).map((s) => s.trim()).filter(Boolean)
 const CELLS = argOf('--cell', '') ? [argOf('--cell', '').toUpperCase()] : ['B', 'C']
 
-const MANIFEST = join(ROOT, 'public', 'doxa-maps', 'manifest.json')
+const MANIFEST = join(ROOT, 'public', TREE_NAME, 'manifest.json')
 if (!existsSync(MANIFEST)) { console.log('MAP-EMBED-CELLS: SKIP — no built tree'); process.exit(2) }
 const manifest = JSON.parse(readFileSync(MANIFEST, 'utf8'))
 
 const bakedToken = (() => {
   for (const b of manifest.bundles || []) for (const p of b.profiles || []) {
     if (!p.iframeUrl) continue
-    const leaf = join(ROOT, 'public', 'doxa-maps', String(p.iframeUrl).replace(/^\.\//, ''))
+    const leaf = join(ROOT, 'public', TREE_NAME, String(p.iframeUrl).replace(/^\.\//, ''))
     if (!existsSync(leaf)) continue
     const m = readFileSync(leaf, 'utf8').match(/BAKED_TOKEN\s*=\s*"(pk\.[^"]+)"/)
     if (m) return m[1]
@@ -67,7 +68,7 @@ for (const ref of ONLY) {
 const freePort = () => new Promise((ok) => { const s = createServer().listen(0, '127.0.0.1', () => { const port = s.address().port; s.close(() => ok(port)) }) })
 const TREE_PORT = await freePort()
 const HOST_PORT = await freePort()
-const TREE = `http://127.0.0.1:${TREE_PORT}/doxa-maps`
+const TREE = `http://127.0.0.1:${TREE_PORT}/${TREE_NAME}`
 let pageHtml = '<!doctype html><title>host</title><body>nothing</body>'
 const tree = spawn(process.execPath, ['internal/serve-strict.mjs', '--port', String(TREE_PORT)], { cwd: ROOT, stdio: 'ignore' })
 const host = createServer((_, r) => { r.writeHead(200, { 'content-type': 'text/html; charset=utf-8' }); r.end(pageHtml) }).listen(HOST_PORT, 'localhost')
diff --git a/internal/check-maplibre-layer-drops.mjs b/internal/check-maplibre-layer-drops.mjs
index 32455eafe..d4930928b 100644
--- a/internal/check-maplibre-layer-drops.mjs
+++ b/internal/check-maplibre-layer-drops.mjs
@@ -41,11 +41,12 @@ import { readFileSync, existsSync } from 'node:fs'
 import { resolve, join, dirname } from 'node:path'
 import { fileURLToPath } from 'node:url'
 import { servesThisTree } from './_serves-this-tree.mjs'
+import { TREE_NAME } from './_tree-name.mjs'
 
 // Portable by construction — see check-no-absolute-paths.mjs. Never hardcode a worktree.
 const ROOT = resolve(dirname(fileURLToPath(import.meta.url)), '..')
 const BASE = String(process.env.BASE_URL || 'http://127.0.0.1:4173').replace(/\/+$/, '')
-const MANIFEST = join(ROOT, 'public', 'doxa-maps', 'manifest.json')
+const MANIFEST = join(ROOT, 'public', TREE_NAME, 'manifest.json')
 
 const DROP_RE = /unknown property|does not exist|is required|Expected|invalid/i
 
@@ -118,7 +119,7 @@ let unreachable = 0
 for (const [bundle, profile] of leaves) {
   const page = await browser.newPage({ viewport: { width: 1100, height: 760 } })
   await page.addInitScript(INIT)
-  const url = `${BASE}/doxa-maps/${bundle}/${profile}/index.html?provider=maplibre`
+  const url = `${BASE}/${TREE_NAME}/${bundle}/${profile}/index.html?provider=maplibre`
   try {
     await page.goto(url, { waitUntil: 'networkidle', timeout: 60000 })
     await page.waitForTimeout(9000)
diff --git a/internal/check-nav-reachable-mobile.mjs b/internal/check-nav-reachable-mobile.mjs
index 7753cacca..0be4169f1 100644
--- a/internal/check-nav-reachable-mobile.mjs
+++ b/internal/check-nav-reachable-mobile.mjs
@@ -38,10 +38,11 @@ import { resolve, dirname, join } from 'node:path'
 import { fileURLToPath } from 'node:url'
 import { chromium } from 'playwright'
 import { requireThisTree } from './_serves-this-tree.mjs'
+import { TREE_NAME } from './_tree-name.mjs'
 
 const ROOT = resolve(dirname(fileURLToPath(import.meta.url)), '..')
-const MANIFEST = join(ROOT, 'public', 'doxa-maps', 'manifest.json')
-const BASE = process.env.BASE || 'http://127.0.0.1:4173/doxa-maps/'
+const MANIFEST = join(ROOT, 'public', TREE_NAME, 'manifest.json')
+const BASE = process.env.BASE || `http://127.0.0.1:4173/${TREE_NAME}/`
 
 // ★ MEASURE THIS BUILD, OR MEASURE NOTHING. Several worktrees of this repo run on one machine and
 // a default port belongs to whichever server started first — measured 2026-09-24, :4173 was another
diff --git a/internal/check-nested-token-delivery.mjs b/internal/check-nested-token-delivery.mjs
index cda3ff1b2..94bc4b362 100644
--- a/internal/check-nested-token-delivery.mjs
+++ b/internal/check-nested-token-delivery.mjs
@@ -37,6 +37,7 @@
 import { readFileSync, existsSync } from 'node:fs'
 import { resolve, dirname, join } from 'node:path'
 import { fileURLToPath } from 'node:url'
+import { TREE_NAME } from './_tree-name.mjs'
 
 const ROOT = resolve(dirname(fileURLToPath(import.meta.url)), '..')
 
@@ -46,7 +47,7 @@ const ROOT = resolve(dirname(fileURLToPath(import.meta.url)), '..')
 // correct only because the default happens to equal the config's current name. A dead read is
 // INVISIBLE when only the result is printed, so the source is now part of the output: a future
 // regression shows up on every run instead of waiting for a tree rename to expose it.
-let treeName = 'doxa-maps'
+let treeName = TREE_NAME
 let treeNameSource = 'built-in default (build config unreadable)'
 try {
   const cfg = JSON.parse(readFileSync(join(ROOT, 'vite.doxa-maps-build-config.json'), 'utf8'))
diff --git a/internal/check-no-internal-codename.mjs b/internal/check-no-internal-codename.mjs
index 5011c4841..7442320d5 100644
--- a/internal/check-no-internal-codename.mjs
+++ b/internal/check-no-internal-codename.mjs
@@ -46,6 +46,7 @@ import { execSync } from 'node:child_process'
 import { readFileSync, existsSync } from 'node:fs'
 import { resolve, dirname, join } from 'node:path'
 import { fileURLToPath } from 'node:url'
+import { TREE_NAME } from './_tree-name.mjs'
 
 const ROOT = resolve(dirname(fileURLToPath(import.meta.url)), '..')
 
@@ -128,7 +129,7 @@ if (hits.length) {
   for (const h of hits) console.error(`  ✗ ${h.rel}:${h.line}  ${h.label}\n      ${h.text}`)
   console.error(
     '\n  This repo is handed to the Doxa team; an internal code name means nothing to them and is a\n' +
-    '  hand-off defect. Remove it, or rewrite the sentence with the product name — doxa-maps, or\n' +
+    `  hand-off defect. Remove it, or rewrite the sentence with the product name — ${TREE_NAME}, or\n` +
     '  "the plugin studio". Do not invent a replacement brand. If the match is a unix path, use a\n' +
     '  repo-relative path instead and check:no-abs-paths will stop reporting it too.'
   )
diff --git a/internal/check-one-palette.mjs b/internal/check-one-palette.mjs
index 5bd4c37a5..f0edc87be 100644
--- a/internal/check-one-palette.mjs
+++ b/internal/check-one-palette.mjs
@@ -50,13 +50,14 @@
 import { readFileSync, existsSync, readdirSync } from 'node:fs'
 import { resolve, dirname, join } from 'node:path'
 import { fileURLToPath } from 'node:url'
+import { TREE_NAME } from './_tree-name.mjs'
 
 const ROOT = resolve(dirname(fileURLToPath(import.meta.url)), '..')
 const COLORS = join(ROOT, 'library/colors')
-const BUILT = join(ROOT, 'public/doxa-maps')
+const BUILT = join(ROOT, `public/${TREE_NAME}`)
 
 if (!existsSync(BUILT)) {
-  console.error('ONE-PALETTE: SKIP — no built tree at public/doxa-maps. Run `bun run build` first.')
+  console.error(`ONE-PALETTE: SKIP — no built tree at public/${TREE_NAME}. Run \`bun run build\` first.`)
   console.error('  Reported as a SKIP with a non-silent message rather than a pass: a gate that')
   console.error('  reports success when it never ran is worse than no gate.')
   process.exit(0)
diff --git a/internal/check-poster-card-fits.mjs b/internal/check-poster-card-fits.mjs
index e663e6feb..a4c546151 100644
--- a/internal/check-poster-card-fits.mjs
+++ b/internal/check-poster-card-fits.mjs
@@ -24,10 +24,11 @@ import { chromium } from 'playwright'
 import { resolve, dirname } from 'node:path'
 import { fileURLToPath } from 'node:url'
 import { servesThisTree } from './_serves-this-tree.mjs'
+import { TREE_NAME } from './_tree-name.mjs'
 
 const ROOT = resolve(dirname(fileURLToPath(import.meta.url)), '..')
 const DEFAULT_LEAF = (process.env.BASE_URL || 'http://127.0.0.1:4173')
-  + '/doxa-maps/my-upg-100-list/upg-100-mfe/index.html'
+  + `/${TREE_NAME}/my-upg-100-list/upg-100-mfe/index.html`
 const LEAF = process.argv[2] || DEFAULT_LEAF
 // ⚠ SWEEP WIDTHS. The report named 1440px, so this first guarded 1440px — but the defect is a
 // FLEX-SHRINK failure, and those are width-dependent: a narrower viewport gives the controls less
@@ -79,7 +80,7 @@ if (!reachable) {
 // so a caller can tell it apart from both a pass (0) and a real failure (1).
 // The helper wants the tree's BASE, not a leaf URL — it fetches <base>/doxa-maps/manifest.json.
 // LEAF is `<base>/doxa-maps/<bundle>/<profile>/index.html`, so cut at the /doxa-maps/ segment.
-const TREE_BASE = LEAF.split('/doxa-maps/')[0]
+const TREE_BASE = LEAF.split(`/${TREE_NAME}/`)[0]
 const treeCheck = await servesThisTree(TREE_BASE, ROOT)
 if (!treeCheck.ok) {
   console.error('POSTER-CARD-FITS: NOT MEASURED — the server is not serving this checkout.')
diff --git a/internal/check-poster-wall-localised.mjs b/internal/check-poster-wall-localised.mjs
index 02ac4a583..72b6dd05a 100644
--- a/internal/check-poster-wall-localised.mjs
+++ b/internal/check-poster-wall-localised.mjs
@@ -44,6 +44,7 @@ import { readFileSync } from 'node:fs'
 import { resolve, dirname, join } from 'node:path'
 import { fileURLToPath } from 'node:url'
 import { servesThisTree } from './_serves-this-tree.mjs'
+import { TREE_NAME } from './_tree-name.mjs'
 
 const ROOT = resolve(dirname(fileURLToPath(import.meta.url)), '..')
 const BASE = process.argv[2] || process.env.BASE_URL || 'http://127.0.0.1:4173'
@@ -102,7 +103,7 @@ if (blind.length) {
 }
 
 let reachable = false
-try { const r = await fetch(`${BASE}/doxa-maps/manifest.json`, { signal: AbortSignal.timeout(4000) }); reachable = r.ok } catch { /* precondition */ }
+try { const r = await fetch(`${BASE}/${TREE_NAME}/manifest.json`, { signal: AbortSignal.timeout(4000) }); reachable = r.ok } catch { /* precondition */ }
 if (!reachable) {
   console.log(`POSTER-WALL-LOCALISED: SKIP — nothing served at ${BASE}.`)
   console.log('  Serve the built tree: bun run serve (or set BASE_URL).')
@@ -127,7 +128,7 @@ for (const leaf of LEAVES) {
     page.on('pageerror', (e) => errs.push(String(e).slice(0, 120)))
     let r = null
     try {
-      const res = await page.goto(`${BASE}/doxa-maps/${leaf}/index.html?lang=${lang}`,
+      const res = await page.goto(`${BASE}/${TREE_NAME}/${leaf}/index.html?lang=${lang}`,
         { waitUntil: 'load', timeout: 45000 })
       if (!res || !res.ok()) { rows.push({ leaf, lang, skipped: `HTTP ${res ? res.status() : '?'}` }); await page.close(); continue }
       await page.waitForTimeout(13000)
diff --git a/internal/check-prayer-walk-planner.mjs b/internal/check-prayer-walk-planner.mjs
index bc6a9e8c4..9e9742a8a 100644
--- a/internal/check-prayer-walk-planner.mjs
+++ b/internal/check-prayer-walk-planner.mjs
@@ -26,13 +26,14 @@ import { writeFileSync } from 'node:fs'
 import { existsSync } from 'node:fs'
 import { resolve, dirname } from 'node:path'
 import { fileURLToPath } from 'node:url'
+import { TREE_NAME } from './_tree-name.mjs'
 const ROOT = resolve(dirname(fileURLToPath(import.meta.url)), '..')
-if (!existsSync(resolve(ROOT, 'public/doxa-maps/prayer-walk-planner/prayer-walk-planner.js'))) { console.log('SKIP check-prayer-walk-planner: no built planner'); process.exit(2) }
+if (!existsSync(resolve(ROOT, `public/${TREE_NAME}/prayer-walk-planner/prayer-walk-planner.js`))) { console.log('SKIP check-prayer-walk-planner: no built planner'); process.exit(2) }
 let chromium
 try { ({ chromium } = await import('playwright')) } catch { console.log('SKIP check-prayer-walk-planner: playwright not installed'); process.exit(2) }
 const OUT = process.env.OUT || '/tmp'
 const free = () => new Promise(ok => { const s = createServer().listen(0, '127.0.0.1', () => { const p = s.address().port; s.close(() => ok(p)) }) })
-const TP = await free(), HP = await free(), TREE = `http://127.0.0.1:${TP}/doxa-maps`
+const TP = await free(), HP = await free(), TREE = `http://127.0.0.1:${TP}/${TREE_NAME}`
 const srv = spawn('node', ['internal/serve-strict.mjs', '--port', String(TP)], { cwd: ROOT, stdio: 'ignore' })
 const host = createServer((q, r) => { const l = new URL(q.url, 'http://x').searchParams.get('l') || 'en'; r.writeHead(200, { 'content-type': 'text/html' }); r.end(`<!doctype html><html lang="${l}"><body style="margin:0"><script src="${TREE}/doxa-maps-spa/doxa-maps-spa.js"></script><doxa-maps-spa tab="prayer-walk-planner" style="height:100vh"></doxa-maps-spa></body></html>`) }).listen(HP, 'localhost')
 await new Promise(r => setTimeout(r, 800))
@@ -44,10 +45,10 @@ await new Promise(r => setTimeout(r, 800))
 // pass or a fail — the same code the shared browser locks use for "busy, re-run later".
 {
   const { readFileSync } = await import('node:fs')
-  const disk = readFileSync(resolve(ROOT, 'public/doxa-maps/manifest.json'), 'utf8')
+  const disk = readFileSync(resolve(ROOT, `public/${TREE_NAME}/manifest.json`), 'utf8')
   let served = ''
   for (let i = 0; i < 20 && !served; i++) {
-    try { const r = await fetch(`http://127.0.0.1:${TP}/doxa-maps/manifest.json`); if (r.ok) served = await r.text() } catch { /* not up yet */ }
+    try { const r = await fetch(`http://127.0.0.1:${TP}/${TREE_NAME}/manifest.json`); if (r.ok) served = await r.text() } catch { /* not up yet */ }
     if (!served) await new Promise(r => setTimeout(r, 300))
   }
   if (served !== disk) {
diff --git a/internal/check-profile-descriptions.mjs b/internal/check-profile-descriptions.mjs
index 872cc978c..d715ee3e0 100644
--- a/internal/check-profile-descriptions.mjs
+++ b/internal/check-profile-descriptions.mjs
@@ -34,9 +34,10 @@
 import { readFileSync, existsSync } from 'node:fs'
 import { resolve, dirname, join } from 'node:path'
 import { fileURLToPath } from 'node:url'
+import { TREE_NAME } from './_tree-name.mjs'
 
 const ROOT = resolve(dirname(fileURLToPath(import.meta.url)), '..')
-const MANIFEST = join(ROOT, 'public', 'doxa-maps', 'manifest.json')
+const MANIFEST = join(ROOT, 'public', TREE_NAME, 'manifest.json')
 
 // A description shorter than this is a placeholder, not an explanation. Calibrated against the
 // REAL corpus rather than a guess (measured 2026-09-22): shortest genuine description 62 chars,
@@ -52,7 +53,7 @@ const MIN_CHARS = 25
 const MIN_EXPECTED_PROFILES = 20
 
 if (!existsSync(MANIFEST)) {
-  console.error('PROFILE-DESCRIPTIONS: FAIL — no manifest.json at public/doxa-maps/.')
+  console.error(`PROFILE-DESCRIPTIONS: FAIL — no manifest.json at public/${TREE_NAME}/.`)
   console.error('  This gate reads the BUILT manifest (the artifact consumers actually read).')
   console.error('  Run `bun run build` first; an absent manifest is a failure, not a pass.')
   process.exit(1)
diff --git a/internal/check-provider-switch.mjs b/internal/check-provider-switch.mjs
index ff023e0de..686252160 100644
--- a/internal/check-provider-switch.mjs
+++ b/internal/check-provider-switch.mjs
@@ -16,6 +16,7 @@ import { dirname, resolve } from 'node:path'
 import { fileURLToPath } from 'node:url'
 import { chromium } from 'playwright'
 import { servesThisTree, serveThisTree } from './_serves-this-tree.mjs'
+import { TREE_NAME } from './_tree-name.mjs'
 
 const REPO = resolve(dirname(fileURLToPath(import.meta.url)), '..')
 
@@ -30,7 +31,7 @@ const REPO = resolve(dirname(fileURLToPath(import.meta.url)), '..')
 // executed shape check:packets-all had. Default to the upg-100 leaf (the profile this
 // gate was written for) and SKIP with a named verdict when nothing is served there.
 const DEFAULT_LEAF = (process.env.BASE_URL || 'http://127.0.0.1:4173')
-  + '/doxa-maps/my-upg-100-list/upg-100-list/index.html'
+  + `/${TREE_NAME}/my-upg-100-list/upg-100-list/index.html`
 let LEAF = process.argv[2] || DEFAULT_LEAF
 let OWN_SERVER = null
 {
diff --git a/internal/check-published-matches-build.mjs b/internal/check-published-matches-build.mjs
index 9b2fa335a..7bc873b7b 100644
--- a/internal/check-published-matches-build.mjs
+++ b/internal/check-published-matches-build.mjs
@@ -37,12 +37,13 @@ import { readFileSync, existsSync, statSync } from 'node:fs'
 import { createHash } from 'node:crypto'
 import { resolve, dirname, join } from 'node:path'
 import { fileURLToPath } from 'node:url'
+import { TREE_NAME } from './_tree-name.mjs'
 
 const HERE = dirname(fileURLToPath(import.meta.url))
 const REPO = process.env.DOXA_REPO || resolve(HERE, '..')
 const PUBLISHED_BASE = (process.env.PUBLISHED_BASE
-  || 'https://nuxtbase.app/plugin-assets/doxa-maps').replace(/\/$/, '')
-const TREE = resolve(REPO, 'public/doxa-maps')
+  || `https://nuxtbase.app/plugin-assets/${TREE_NAME}`).replace(/\/$/, '')
+const TREE = resolve(REPO, `public/${TREE_NAME}`)
 const MANIFEST = join(TREE, 'manifest.json')
 
 if (!existsSync(MANIFEST)) {
@@ -133,7 +134,7 @@ if (stale.length) {
   console.error('  "red dot" pin hint) were all fixed in main and all still visible live, and each')
   console.error('  one read as a regression against a card marked done.')
   console.error('\n  FIX: publish. That is a COORDINATOR action — deploy:dev runs a full build whose')
-  console.error('  first step deletes public/doxa-maps/ and tears the tree out from under every')
+  console.error(`  first step deletes public/${TREE_NAME}/ and tears the tree out from under every`)
   console.error('  other agent, which is why the build guard refuses it without BUILD_ALLOW=1.')
   process.exit(1)
 }
diff --git a/internal/check-research-gallery-embed.mjs b/internal/check-research-gallery-embed.mjs
index ca728a89d..e609563dc 100644
--- a/internal/check-research-gallery-embed.mjs
+++ b/internal/check-research-gallery-embed.mjs
@@ -40,6 +40,7 @@ import { spawn } from 'node:child_process'
 import { existsSync } from 'node:fs'
 import { resolve, dirname } from 'node:path'
 import { fileURLToPath } from 'node:url'
+import { TREE_NAME } from './_tree-name.mjs'
 
 const ROOT = resolve(dirname(fileURLToPath(import.meta.url)), '..')
 const argv = process.argv.slice(2)
@@ -101,10 +102,10 @@ const MAPBOX_KNOWN = {
 const freePort = () => new Promise(ok => { const s = createServer().listen(0, '127.0.0.1', () => { const p = s.address().port; s.close(() => ok(p)) }) })
 const TREE_PORT = await freePort()
 const HOST_PORT = await freePort()
-const TREE = `http://127.0.0.1:${TREE_PORT}/doxa-maps`
+const TREE = `http://127.0.0.1:${TREE_PORT}/${TREE_NAME}`
 
-if (!existsSync(resolve(ROOT, 'public/doxa-maps/doxa-maps-spa/doxa-maps-spa.js'))) {
-  console.log('SKIP check-research-gallery-embed: no built gallery at public/doxa-maps/doxa-maps-spa/')
+if (!existsSync(resolve(ROOT, `public/${TREE_NAME}/doxa-maps-spa/doxa-maps-spa.js`))) {
+  console.log(`SKIP check-research-gallery-embed: no built gallery at public/${TREE_NAME}/doxa-maps-spa/`)
   process.exit(2)
 }
 let chromium
@@ -139,10 +140,10 @@ await new Promise(r => setTimeout(r, 800))
 // pass or a fail — the same code the shared browser locks use for "busy, re-run later".
 {
   const { readFileSync } = await import('node:fs')
-  const disk = readFileSync(resolve(ROOT, 'public/doxa-maps/manifest.json'), 'utf8')
+  const disk = readFileSync(resolve(ROOT, `public/${TREE_NAME}/manifest.json`), 'utf8')
   let served = ''
   for (let i = 0; i < 20 && !served; i++) {
-    try { const r = await fetch(`http://127.0.0.1:${TREE_PORT}/doxa-maps/manifest.json`); if (r.ok) served = await r.text() } catch { /* not up yet */ }
+    try { const r = await fetch(`http://127.0.0.1:${TREE_PORT}/${TREE_NAME}/manifest.json`); if (r.ok) served = await r.text() } catch { /* not up yet */ }
     if (!served) await new Promise(r => setTimeout(r, 300))
   }
   if (served !== disk) {
diff --git a/internal/check-share-policy.mjs b/internal/check-share-policy.mjs
index 8b6c8a5a5..951d998e9 100644
--- a/internal/check-share-policy.mjs
+++ b/internal/check-share-policy.mjs
@@ -43,6 +43,7 @@
 import { readFileSync, existsSync, readdirSync } from 'node:fs'
 import { resolve, join, dirname } from 'node:path'
 import { fileURLToPath } from 'node:url'
+import { TREE_NAME } from './_tree-name.mjs'
 
 // Same fix as check-zone-census.mjs, same reason. DOXA_REPO still wins; only the FALLBACK moved
 // off an absolute path into one author's worktree. check:no-abs-paths rejects those outright — "a
@@ -80,7 +81,7 @@ const POLICY = {
 }
 
 const isMap = (src) => /mapboxgl|maplibregl|useMapInstance/.test(src)
-const manifest = JSON.parse(readFileSync(join(REPO, 'public', 'doxa-maps', 'manifest.json'), 'utf8'))
+const manifest = JSON.parse(readFileSync(join(REPO, 'public', TREE_NAME, 'manifest.json'), 'utf8'))
 const published = new Set(manifest.bundles.map((b) => b.bundle))
 
 const fails = []
diff --git a/internal/check-shared-component-reached-bundles.mjs b/internal/check-shared-component-reached-bundles.mjs
index ae956d6fb..e1a2a158f 100644
--- a/internal/check-shared-component-reached-bundles.mjs
+++ b/internal/check-shared-component-reached-bundles.mjs
@@ -35,10 +35,11 @@
 import { readFileSync, existsSync, readdirSync, statSync } from 'node:fs'
 import { resolve, dirname, join } from 'node:path'
 import { fileURLToPath } from 'node:url'
+import { TREE_NAME } from './_tree-name.mjs'
 
 const HERE = dirname(fileURLToPath(import.meta.url))
 const REPO = process.env.DOXA_REPO || resolve(HERE, '..')
-const TREE = resolve(REPO, 'public/doxa-maps')
+const TREE = resolve(REPO, `public/${TREE_NAME}`)
 
 // Each entry: a change that landed in a SHARED component, and a string that proves a built bundle
 // contains it. `source` is where the marker must also still exist — if it does not, the marker is
diff --git a/internal/check-shot-freshness.mjs b/internal/check-shot-freshness.mjs
index 3fb100eab..c727cffb0 100644
--- a/internal/check-shot-freshness.mjs
+++ b/internal/check-shot-freshness.mjs
@@ -46,11 +46,12 @@ import { execFileSync } from 'node:child_process'
 import { createHash } from 'node:crypto'
 import { resolve, dirname, join } from 'node:path'
 import { fileURLToPath } from 'node:url'
+import { TREE_NAME, TREE_NAME_RE } from './_tree-name.mjs'
 
 const ROOT = resolve(dirname(fileURLToPath(import.meta.url)), '..')
 const SHOTS_SRC = join(ROOT, 'internal', 'readme-shots.mjs')
 const OUT = join(ROOT, 'documentation', 'readme-images')
-const BUILT = join(ROOT, 'public', 'doxa-maps')
+const BUILT = join(ROOT, 'public', TREE_NAME)
 
 if (!existsSync(SHOTS_SRC) || !existsSync(OUT)) {
   console.log('SHOT-FRESHNESS: SKIP — readme-shots.mjs or documentation/readme-images/ not present.')
@@ -64,7 +65,7 @@ const recorded = existsSync(SHOT_BUNDLES) ? JSON.parse(readFileSync(SHOT_BUNDLES
 const git = (...a) => execFileSync('git', ['-C', ROOT, ...a], { encoding: 'utf8', stdio: ['ignore', 'pipe', 'ignore'] })
 let dirty = null
 try {
-  dirty = new Set(git('status', '--porcelain', '--', 'public/doxa-maps', 'documentation/readme-images')
+  dirty = new Set(git('status', '--porcelain', '--', `public/${TREE_NAME}`, 'documentation/readme-images')
     .split('\n').filter(Boolean).map((l) => resolve(ROOT, l.slice(3).replace(/^"|"$/g, ''))))
 } catch { /* not a git checkout */ }
 function stamp(file) {
@@ -88,8 +89,8 @@ for (const { name, path } of shots) {
   const png = join(OUT, name + '.png')
   if (!existsSync(png)) { missing.push(name); continue }
 
-  const m = path.match(/^\/doxa-maps\/([^/]+)\//)
-  if (!m) { skipped.push(`${name} (path ${path} is not a /doxa-maps/ leaf)`); continue }
+  const m = path.match(new RegExp(`^/${TREE_NAME_RE}/([^/]+)/`))
+  if (!m) { skipped.push(`${name} (path ${path} is not a /${TREE_NAME}/ leaf)`); continue }
 
   const bundle = join(BUILT, m[1], `${m[1]}.js`)
   if (!existsSync(bundle)) { skipped.push(`${name} (bundle ${m[1]} not built)`); continue }
diff --git a/internal/check-spa-tab-order.mjs b/internal/check-spa-tab-order.mjs
index aef0c7a91..88cf72228 100644
--- a/internal/check-spa-tab-order.mjs
+++ b/internal/check-spa-tab-order.mjs
@@ -35,9 +35,10 @@ import { chromium } from 'playwright'
 import { requireDevServesThisCheckout as __devGuard, requireThisTree as __treeGuard } from './_serves-this-tree.mjs'
 import { fileURLToPath as __f2p } from 'node:url'
 import { dirname as __dn, resolve as __rs } from 'node:path'
+import { TREE_NAME } from './_tree-name.mjs'
 const __ROOT = __rs(__dn(__f2p(import.meta.url)), '..')
 
-const BASE = process.env.BASE_URL || 'http://127.0.0.1:4173/doxa-maps'
+const BASE = process.env.BASE_URL || `http://127.0.0.1:4173/${TREE_NAME}`
 // Measure THIS checkout, or measure nothing (exit 75 = NOT MEASURED; see _serves-this-tree.mjs).
 await __treeGuard(BASE, __ROOT, 'SPA-TAB-ORDER')
 
diff --git a/internal/check-staging-forwards-lang.mjs b/internal/check-staging-forwards-lang.mjs
index 6995becac..b3d71ffce 100644
--- a/internal/check-staging-forwards-lang.mjs
+++ b/internal/check-staging-forwards-lang.mjs
@@ -24,6 +24,7 @@ import { createServer } from 'node:http'
 import { readFileSync } from 'node:fs'
 import { resolve, dirname } from 'node:path'
 import { fileURLToPath } from 'node:url'
+import { TREE_NAME } from './_tree-name.mjs'
 
 const ROOT = resolve(dirname(fileURLToPath(import.meta.url)), '..')
 const argv = process.argv.slice(2)
@@ -36,13 +37,13 @@ const port = await new Promise((ok) => { const s = createServer().listen(0, '127
 const srv = spawn(process.execPath, [resolve(ROOT, 'internal/serve-strict.mjs'), '--port', String(port), '--directory', DIR], { stdio: 'ignore' })
 const stop = () => { try { srv.kill() } catch { /* already gone */ } }
 let up = false
-for (let i = 0; i < 40 && !up; i++) { await new Promise((r) => setTimeout(r, 150)); up = await fetch(`http://127.0.0.1:${port}/doxa-maps/index.html`).then((r) => r.ok).catch(() => false) }
+for (let i = 0; i < 40 && !up; i++) { await new Promise((r) => setTimeout(r, 150)); up = await fetch(`http://127.0.0.1:${port}/${TREE_NAME}/index.html`).then((r) => r.ok).catch(() => false) }
 if (!up) { stop(); console.log(`STAGING-LANG: NOT MEASURED — could not serve ${DIR}`); process.exit(75) }
 
 const browser = await chromium.launch({ args: ['--use-gl=swiftshader', '--enable-webgl', '--ignore-gpu-blocklist'] })
 const done = async (code, msg) => { console.log(msg); await browser.close(); stop(); process.exit(code) }
 const page = await browser.newPage({ viewport: { width: 1400, height: 900 } })
-await page.goto(`http://127.0.0.1:${port}/doxa-maps/index.html?lang=ar`, { waitUntil: 'load' })
+await page.goto(`http://127.0.0.1:${port}/${TREE_NAME}/index.html?lang=ar`, { waitUntil: 'load' })
 const node = page.locator(`.node[data-key="${KEY}"]`)
 if (!(await node.count())) await done(75, `STAGING-LANG: NOT MEASURED — no ${KEY} node on the staging page`)
 await node.first().click()
diff --git a/internal/check-upg-map-data-painted.mjs b/internal/check-upg-map-data-painted.mjs
index 325b4273d..feeb82523 100644
--- a/internal/check-upg-map-data-painted.mjs
+++ b/internal/check-upg-map-data-painted.mjs
@@ -35,10 +35,11 @@ import { chromium } from 'playwright'
 import { resolve, dirname } from 'node:path'
 import { fileURLToPath } from 'node:url'
 import { servesThisTree } from './_serves-this-tree.mjs'
+import { TREE_NAME } from './_tree-name.mjs'
 
 const ROOT = resolve(dirname(fileURLToPath(import.meta.url)), '..')
 
-const BASE = process.env.BASE || 'http://127.0.0.1:4173/doxa-maps'
+const BASE = process.env.BASE || `http://127.0.0.1:4173/${TREE_NAME}`
 const DEFAULT = [
   'my-upg-100-list/upg-100-list/index.html',
   'my-upg-100-list/upg-100-mfe/index.html',
@@ -62,7 +63,7 @@ if (!reachable) {
   // "SKIP — nothing served at /tmp/doxa-maps-browser-gate.lock/…" (the slot had overwritten BASE)
   // and EXITED 0, so a wave counted a gate that measured nothing as green.
   console.log(`UPG-MAP-DATA: NOT MEASURED — nothing served at ${urls[0]}.`)
-  console.log('  Serve THIS checkout (internal/serve-strict.mjs on your own port) and pass BASE=http://127.0.0.1:<port>/doxa-maps')
+  console.log(`  Serve THIS checkout (internal/serve-strict.mjs on your own port) and pass BASE=http://127.0.0.1:<port>/${TREE_NAME}`)
   process.exit(75)
 }
 
@@ -76,7 +77,7 @@ if (!reachable) {
 // ⚠ NOT MEASURED, exit 75 — the repo's EX_TEMPFAIL for "not measured" (a9550858), which the wave
 // runner reports as ⊘. It was exit 2 here, a code nothing else in the repo reads that way.
 // This check is also what makes the :4173 default safe: another agent's tree there is refused.
-const TREE_BASE = String(urls[0]).split('/doxa-maps/')[0]
+const TREE_BASE = String(urls[0]).split(`/${TREE_NAME}/`)[0]
 const treeCheck = await servesThisTree(TREE_BASE, ROOT)
 if (!treeCheck.ok) {
   console.error('UPG-MAP-DATA: NOT MEASURED — the server is not serving this checkout.')
@@ -125,7 +126,7 @@ try {
 console.log('UPG-MAP-DATA')
 const fails = []
 for (const r of results) {
-  const name = r.url.split('/doxa-maps/')[1] || r.url
+  const name = r.url.split(`/${TREE_NAME}/`)[1] || r.url
   if (r.error) { fails.push(`${name}: navigation failed — ${r.error}`); console.log(`  ${name} — ERROR`); continue }
   if (!r.text) {
     // A MISSING STATUS LINE IS A FAILURE, NOT A SKIP. If the element never rendered its own
diff --git a/internal/clean.mjs b/internal/clean.mjs
index 01f0ee67f..2ae4edd02 100644
--- a/internal/clean.mjs
+++ b/internal/clean.mjs
@@ -10,16 +10,17 @@
 import { readFileSync, rmSync, mkdirSync } from 'node:fs'
 import { dirname, resolve } from 'node:path'
 import { fileURLToPath } from 'node:url'
+import { TREE_NAME } from './_tree-name.mjs'
 
 const __dirname = dirname(fileURLToPath(import.meta.url))
 
 function config() {
   try {
     const cfg = JSON.parse(readFileSync(resolve(__dirname, '..', 'vite.doxa-maps-build-config.json'), 'utf8'))
-    const name = (typeof cfg?.name === 'string' && cfg.name.trim()) ? cfg.name.trim() : 'doxa-maps'
+    const name = (typeof cfg?.name === 'string' && cfg.name.trim()) ? cfg.name.trim() : TREE_NAME
     const paths = Array.isArray(cfg?.paths) ? cfg.paths.filter(p => typeof p === 'string' && p.trim()) : []
     return { name, paths }
-  } catch { return { name: 'doxa-maps', paths: [] } }
+  } catch { return { name: TREE_NAME, paths: [] } }
 }
 
 const { name, paths } = config()
diff --git a/internal/drop-portability-check.mjs b/internal/drop-portability-check.mjs
index 7fa428d6d..fdf75b055 100644
--- a/internal/drop-portability-check.mjs
+++ b/internal/drop-portability-check.mjs
@@ -18,13 +18,14 @@
 import { readFileSync, readdirSync, statSync, existsSync } from 'node:fs';
 import { join, relative, dirname, resolve } from 'node:path';
 import { fileURLToPath } from 'node:url';
+import { TREE_NAME } from './_tree-name.mjs'
 
 const here = dirname(fileURLToPath(import.meta.url));
 const bundlerRoot = resolve(here, '..');
 
 let treeDir = process.argv[2];
 if (!treeDir) {
-  let name = 'doxa-maps';
+  let name = TREE_NAME;
   const cfgPath = join(bundlerRoot, 'vite.doxa-maps-build-config.json');
   if (existsSync(cfgPath)) {
     try { name = JSON.parse(readFileSync(cfgPath, 'utf8')).name || name; } catch {}
diff --git a/internal/embed-smoke.mjs b/internal/embed-smoke.mjs
index e55fcdc57..c71d5b697 100644
--- a/internal/embed-smoke.mjs
+++ b/internal/embed-smoke.mjs
@@ -22,6 +22,7 @@ import { readFileSync, existsSync, statSync, createReadStream } from 'node:fs'
 import { resolve, join, extname } from 'node:path'
 import { fileURLToPath } from 'node:url'
 import { chromium } from 'playwright'
+import { TREE_NAME } from './_tree-name.mjs'
 
 const __dirname = fileURLToPath(new URL('.', import.meta.url))
 const PUB = resolve(__dirname, '..', 'public')
@@ -46,16 +47,16 @@ const server = createServer((req, res) => {
 })
 
 // ── the page list: every profile page in the manifest ───────────────────────
-const manifest = JSON.parse(readFileSync(join(PUB, 'doxa-maps', 'manifest.json'), 'utf8'))
+const manifest = JSON.parse(readFileSync(join(PUB, TREE_NAME, 'manifest.json'), 'utf8'))
 const targets = []
 for (const b of manifest.bundles) for (const p of b.profiles) {
   // iframeUrl is ./-relative to the tree root
-  const url = p.iframeUrl.replace(/^\.\//, '/doxa-maps/')
+  const url = p.iframeUrl.replace(/^\.\//, `/${TREE_NAME}/`)
   targets.push({ bundle: b.bundle, profile: p.profile, element: p.element, url })
   // Preconfigured instances are embeddable pages too — verify them the same way.
   for (const inst of (p.instances || [])) {
     targets.push({ bundle: b.bundle, profile: `${p.profile}/${inst.id}`, element: inst.element || p.element,
-      url: inst.iframeUrl.replace(/^\.\//, '/doxa-maps/') })
+      url: inst.iframeUrl.replace(/^\.\//, `/${TREE_NAME}/`) })
   }
 }
 const list = GREP ? targets.filter(t => (t.bundle + '/' + t.profile).includes(GREP)) : targets
diff --git a/internal/fix-sri.mjs b/internal/fix-sri.mjs
index 7ed08e5d8..5a10a9301 100644
--- a/internal/fix-sri.mjs
+++ b/internal/fix-sri.mjs
@@ -76,6 +76,7 @@ import { createHash } from 'node:crypto'
 import { tmpdir } from 'node:os'
 import { spawnSync } from 'node:child_process'
 import { fileURLToPath } from 'node:url'
+import { TREE_NAME } from './_tree-name.mjs'
 
 const HERE = dirname(fileURLToPath(import.meta.url))
 const CHECKER = join(HERE, 'sri-consistency-check.mjs')
@@ -269,7 +270,7 @@ if (SELF_TEST) {
   selfTest()
 } else {
   let code = 0
-  for (const root of (TREES.length ? TREES : ['public/doxa-maps'])) {
+  for (const root of (TREES.length ? TREES : [`public/${TREE_NAME}`])) {
     code = report(root, fixTree(root)) || code
   }
   process.exit(code)
diff --git a/internal/generate-capability-exemplars.mjs b/internal/generate-capability-exemplars.mjs
index 99f89365c..0c5c9011b 100644
--- a/internal/generate-capability-exemplars.mjs
+++ b/internal/generate-capability-exemplars.mjs
@@ -28,9 +28,10 @@
 import { readFileSync, writeFileSync, existsSync } from 'node:fs'
 import { resolve, dirname, join } from 'node:path'
 import { fileURLToPath } from 'node:url'
+import { TREE_NAME } from './_tree-name.mjs'
 
 const ROOT = resolve(dirname(fileURLToPath(import.meta.url)), '..')
-const MANIFEST = join(ROOT, 'public', 'doxa-maps', 'manifest.json')
+const MANIFEST = join(ROOT, 'public', TREE_NAME, 'manifest.json')
 const OUT = join(ROOT, 'documentation', 'reference-capability-exemplars.md')
 
 if (!existsSync(MANIFEST)) {
@@ -68,7 +69,7 @@ lines.push('> **Do not hand-edit.** Regenerate with `bun run capability-exemplar
 lines.push('> check:capability-exemplars` fails if this file falls behind the manifest.')
 lines.push('>')
 lines.push('> This answers one question authoritatively: **which bundles are the capability-N')
-lines.push('> examples right now?** It is derived from `public/doxa-maps/manifest.json`, which is what')
+lines.push(`> examples right now?** It is derived from \`public/${TREE_NAME}/manifest.json\`, which is what`)
 lines.push('> the build computed from each folder\'s real shape — so it cannot drift from what ships.')
 lines.push('>')
 lines.push('> **Cite this file rather than remembering.** The same citation has been wrong in three')
diff --git a/internal/generate-gallery.mjs b/internal/generate-gallery.mjs
index e428564a3..3e7601e69 100644
--- a/internal/generate-gallery.mjs
+++ b/internal/generate-gallery.mjs
@@ -50,6 +50,7 @@ import { readFileSync, writeFileSync, existsSync, readdirSync, mkdirSync } from
 import { join, resolve, dirname } from 'node:path'
 import { fileURLToPath, pathToFileURL } from 'node:url'
 import { PROFILE_TIER, TYPE_DISPLAY, detectProfileType } from './plugin-gallery/discover.mjs'
+import { TREE_NAME } from './_tree-name.mjs'
 
 const ROOT = resolve(dirname(fileURLToPath(import.meta.url)), '..')
 
@@ -99,8 +100,8 @@ export function readBuildConfig() {
     } catch { /* fall through */ }
   }
   return {
-    name: str('name') || 'doxa-maps',
-    title: str('displayTitle') || 'doxa-maps',
+    name: str('name') || TREE_NAME,
+    title: str('displayTitle') || TREE_NAME,
     tokenUrl: tokenUrl || 'window.MAP_TOKEN_URL',
     token: str('token'),
     apiBaseUrl: str('apiBaseUrl').replace(/\/+$/, ''),
@@ -185,7 +186,7 @@ const LADDER_JS = String.raw`<script>
       ex: '&lt;doxa-map profile-config=&#39;{&quot;profile&quot;:&quot;doxa-simple-map&quot;}&#39;&gt;&lt;/doxa-map&gt;' },
     { title: 'App profile (mounting file)',
       def: 'One flat .vue file in plugin-designs/&lt;bundle&gt;/ that defines a whole map app — the main component of that map. The settings written on the tag (profile-config) name which app profile to load, and the shared ProfileLoader picks it. In class-and-object terms: the element class is the class, each tag on a page is an instance, and the app profile is the screen that instance loads.',
-      how: 'Most repos need one such main file per app. doxa-maps builds hundreds of maps from one shared library, so every map gets its own app profile — the folder plugin-designs/ is where they sit. The five kinds on this ladder are the five shapes those files come in.',
+      how: 'Most repos need one such main file per app. ${TREE_NAME} builds hundreds of maps from one shared library, so every map gets its own app profile — the folder plugin-designs/ is where they sit. The five kinds on this ladder are the five shapes those files come in.',
       ex: 'plugin-designs/doxa-simple-map/doxa-simple-map.vue' }
   ];
   var LADDER = [
@@ -246,7 +247,7 @@ const LADDER_JS = String.raw`<script>
  *                         config fields every leaf page bakes (readBuildConfig)
  */
 export function renderGallery(model, opts = {}) {
-  const { mode = 'build', title = 'doxa-maps', tree = 'doxa-maps', tokenUrl = 'window.MAP_TOKEN_URL', token = '', apiBaseUrl = '', assetsBaseUrl = '', qaWidget = true, tierMap = {} } = opts
+  const { mode = 'build', title = TREE_NAME, tree = TREE_NAME, tokenUrl = 'window.MAP_TOKEN_URL', token = '', apiBaseUrl = '', assetsBaseUrl = '', qaWidget = true, tierMap = {} } = opts
   const dev = mode === 'dev'
   const baked = compact(model, true, tierMap)
   const json = (v) => JSON.stringify(v).replace(/</g, '\\u003c')
@@ -301,7 +302,7 @@ code{font-family:ui-monospace,Menlo,monospace}
 ${dev ? LADDER_CSS : ''}</style>
 </head>
 <body>
-<!-- The doxa-maps nested-mfe-spa (capability 5, the reserved app-shell): a Vue single-page app
+<!-- The ${TREE_NAME} nested-mfe-spa (capability 5, the reserved app-shell): a Vue single-page app
      whose sidebar is the composability ladder rendered as vertical tabs (capability 5 → 1),
      each row mounting that plugin's custom element in the one slot. This SAME page is the
      served studio root (public/index.html) AND the Capacitor mobile-app entry (webDir: public).
diff --git a/internal/generate-tree.mjs b/internal/generate-tree.mjs
index af65aac87..b5672ce2e 100644
--- a/internal/generate-tree.mjs
+++ b/internal/generate-tree.mjs
@@ -42,6 +42,7 @@ import { createHash } from 'node:crypto'
 // without a separate tierMap. Previously the manifest carried no `type`, so a manifest-fed
 // consumer (plugin-studio) mis-tiered every profile as cap-1 (single). Single source of truth.
 import { detectProfileType } from './plugin-gallery/discover.mjs'
+import { TREE_NAME as CONFIGURED_TREE_NAME } from './_tree-name.mjs'
 
 const __dirname = dirname(fileURLToPath(import.meta.url))
 const APP_PROFILES = resolve(__dirname, '..', 'plugin-designs')
@@ -56,7 +57,7 @@ const SOURCES = resolve(__dirname, '..', 'library/api/sources.json')
 function readBuildConfig() {
   try {
     const cfg = JSON.parse(readFileSync(BUILD_CONFIG_FILE, 'utf8'))
-    const name = (typeof cfg.name === 'string' && cfg.name.trim()) ? cfg.name.trim() : 'doxa-maps'
+    const name = (typeof cfg.name === 'string' && cfg.name.trim()) ? cfg.name.trim() : CONFIGURED_TREE_NAME
     const paths = Array.isArray(cfg.paths) ? cfg.paths.filter((p) => typeof p === 'string' && p.trim()) : []
     // Local, NON-committed sync override: `DOXA_SYNC_PATHS=/abs/dir[,/abs/dir2]` ALSO copies the
     // built tree into extra destinations (e.g. a local doxa-life checkout's public folder) without
@@ -103,7 +104,7 @@ function readBuildConfig() {
     const posterSources = cfg.posterSources === true || bundlePosters
     return { name, paths, embedBaseUrl, tokenUrl, token, assetsBaseUrl, apiBaseUrl, gatedProfiles, qaWidget, bundlePosters, posterSources }
   } catch {
-    return { name: 'doxa-maps', paths: [], embedBaseUrl: '', tokenUrl: '', token: '', assetsBaseUrl: '', apiBaseUrl: '', gatedProfiles: [], qaWidget: true, bundlePosters: false, posterSources: false }
+    return { name: CONFIGURED_TREE_NAME, paths: [], embedBaseUrl: '', tokenUrl: '', token: '', assetsBaseUrl: '', apiBaseUrl: '', gatedProfiles: [], qaWidget: true, bundlePosters: false, posterSources: false }
   }
 }
 const DEST_CONFIG = readBuildConfig()
@@ -138,7 +139,7 @@ function assetsBaseFor(depth) {
 // title is the PRODUCT title (config displayTitle, default org-free), never the deployment TREE_NAME
 // (TREE_NAME stays in URLs/paths where it is a folder name, not branding).
 const DISPLAY_TITLE = (typeof DEST_CONFIG.displayTitle === 'string' && DEST_CONFIG.displayTitle.trim())
-  ? DEST_CONFIG.displayTitle.trim() : 'doxa-maps'
+  ? DEST_CONFIG.displayTitle.trim() : TREE_NAME
 // Base URL every intra-tree ref (manifest iframeUrl/scriptUrl) is built against.
 // With embedBaseUrl set (e.g. "https://doxa.life/js"), refs are ABSOLUTE — the
 // build-time override for known hosts / partner embeds. WITHOUT it, refs are
diff --git a/internal/inline-parse-check.mjs b/internal/inline-parse-check.mjs
index fe452f7fe..8e9e4a855 100644
--- a/internal/inline-parse-check.mjs
+++ b/internal/inline-parse-check.mjs
@@ -17,12 +17,13 @@ import { join, relative, dirname, resolve } from 'node:path'
 import { fileURLToPath } from 'node:url'
 import { execFileSync } from 'node:child_process'
 import { tmpdir } from 'node:os'
+import { TREE_NAME } from './_tree-name.mjs'
 
 const here = dirname(fileURLToPath(import.meta.url))
 const bundlerRoot = resolve(here, '..')
 let treeDir = process.argv[2]
 if (!treeDir) {
-  let name = 'doxa-maps'
+  let name = TREE_NAME
   const cfg = join(bundlerRoot, 'vite.doxa-maps-build-config.json')
   if (existsSync(cfg)) { try { name = JSON.parse(readFileSync(cfg, 'utf8')).name || name } catch {} }
   treeDir = join(bundlerRoot, 'public', name)
diff --git a/internal/measure-map-load.mjs b/internal/measure-map-load.mjs
index f11adba6d..8ee19f809 100644
--- a/internal/measure-map-load.mjs
+++ b/internal/measure-map-load.mjs
@@ -16,6 +16,7 @@ import { chromium } from 'playwright'
 import { spawn } from 'node:child_process'
 import { createServer } from 'node:http'
 import { readFileSync } from 'node:fs'
+import { TREE_NAME, TREE_NAME_RE } from './_tree-name.mjs'
 
 const argv = process.argv.slice(2)
 const arg = (k, d) => { const i = argv.indexOf(k); return i >= 0 && argv[i + 1] ? argv[i + 1] : d }
@@ -25,7 +26,7 @@ const RUNS = Number(arg('--runs', 3)), MBPS = Number(arg('--mbps', 10)), RTT = N
 const EMBED = argv.includes('--embed')
 const DEFAULT = JSON.parse(readFileSync('plugin-designs/doxa-maps-spa/doxa-maps-spa.meta.json', 'utf8')).composes
 const ONLY = arg('--only', '') ? arg('--only', '').split(',') : DEFAULT
-const manifest = JSON.parse(readFileSync('public/doxa-maps/manifest.json', 'utf8'))
+const manifest = JSON.parse(readFileSync(`public/${TREE_NAME}/manifest.json`, 'utf8'))
 
 const port = await new Promise((ok) => { const s = createServer().listen(0, '127.0.0.1', () => { const p = s.address().port; s.close(() => ok(p)) }) })
 const srv = spawn(process.execPath, ['internal/serve-strict.mjs', '--port', String(port)], { stdio: 'ignore' })
@@ -33,10 +34,10 @@ const hostPort = await new Promise((ok) => { const s = createServer().listen(0,
 let hostHtml = ''
 const host = createServer((_, r) => { r.writeHead(200, { 'content-type': 'text/html; charset=utf-8' }); r.end(hostHtml) }).listen(hostPort, 'localhost')
 await new Promise((r) => setTimeout(r, 900))
-const T = `http://127.0.0.1:${port}/doxa-maps`
+const T = `http://127.0.0.1:${port}/${TREE_NAME}`
 
 const kind = (u) => /mapbox-gl(\.min)?\.js|maplibre-gl\.js/.test(u) ? 'engine' : /mapbox-gl\.css|maplibre-gl\.css/.test(u) ? 'engine-css'
-  : /\/styles\/v1\/|tiles\.openfreemap\.org\/styles/.test(u) ? 'style' : /\/doxa-maps\/[^/]+\/[^/]+\.js$/.test(u) ? 'bundle'
+  : /\/styles\/v1\/|tiles\.openfreemap\.org\/styles/.test(u) ? 'style' : new RegExp(`/${TREE_NAME_RE}/[^/]+/[^/]+\\.js$`).test(u) ? 'bundle'
   : /pray\.doxa\.life\/api/.test(u) ? 'api' : /\/assets\/.*\.(json|geojson)/.test(u) ? 'data' : /\.pbf|\.mvt|vector/.test(u) ? 'tile' : 'other'
 
 const browser = await chromium.launch({ args: ['--use-gl=swiftshader', '--enable-webgl', '--ignore-gpu-blocklist'] })
@@ -48,7 +49,7 @@ for (const ref of ONLY) {
   if (!p) { rows.push({ ref, missing: true }); continue }
   let url = `${T}/${String(p.iframeUrl).replace(/^\.\//, '')}`
   if (EMBED) {
-    const tok = (readFileSync(`public/doxa-maps/${String(p.iframeUrl).replace(/^\.\//, '')}`, 'utf8').match(/BAKED_TOKEN\s*=\s*"(pk\.[^"]+)"/) || [])[1] || ''
+    const tok = (readFileSync(`public/${TREE_NAME}/${String(p.iframeUrl).replace(/^\.\//, '')}`, 'utf8').match(/BAKED_TOKEN\s*=\s*"(pk\.[^"]+)"/) || [])[1] || ''
     const snip = String((p.embed && p.embed.script) || '').replace(/src="\.\//g, `src="${T}/`).replace(/YOUR_MAPBOX_TOKEN/g, tok)
     hostHtml = `<!doctype html><html><head><meta charset="utf-8"><title>Partner</title></head><body style="margin:0"><div style="position:relative;height:900px">${snip}</div></body></html>`
     url = `http://localhost:${hostPort}/partner.html`
diff --git a/internal/plugin-gallery/dev-plugin.mjs b/internal/plugin-gallery/dev-plugin.mjs
index 895f19c77..b2c4e4586 100644
--- a/internal/plugin-gallery/dev-plugin.mjs
+++ b/internal/plugin-gallery/dev-plugin.mjs
@@ -14,6 +14,7 @@ import { resolve, extname } from 'node:path'
 import { readdirSync, statSync, existsSync, readFileSync } from 'node:fs'
 import { REPO_ROOT, discoverSpaRegistry } from './discover.mjs'
 import { readBuildConfig, renderGallery } from '../generate-gallery.mjs'
+import { TREE_NAME } from '../_tree-name.mjs'
 
 // ─── DEV plugin gallery ──────────────────────────────────────────────────────
 // `bun x vite` (dev) serves the plugin gallery at `/` — the same page `bun run build`
@@ -172,7 +173,7 @@ export function galleryModel(reg) {
 //
 // Returns the rewritten `/__leaf/…` path, or '' when the URL is not an embed leaf URL (the common
 // case — every other request must fall through untouched).
-export function leafRewrite(path, treeName = 'doxa-maps') {
+export function leafRewrite(path, treeName = TREE_NAME) {
   if (!path.endsWith('/index.html')) return ''
   let segs = path.slice(0, -'/index.html'.length).split('/').filter(Boolean)
   if (segs[0] === treeName) segs = segs.slice(1)          // tolerate the tree-prefixed form
@@ -241,7 +242,7 @@ export function autoSpaDevPlugin(token = '') {
         // The rewrite is applied to `path` (which every branch reads) and to `req.url` (so anything
         // downstream sees a consistent request); never via server.middlewares.handle(), which
         // replays this same middleware and would loop.
-        let treeName = 'doxa-maps'
+        let treeName = TREE_NAME
         try { treeName = readBuildConfig()?.name || treeName } catch { /* keep the default */ }
         const rewritten = leafRewrite(rawPath, treeName)
         const path = rewritten || rawPath
@@ -405,7 +406,7 @@ export function autoSpaDevPlugin(token = '') {
             '<!DOCTYPE html>',
             '<html lang="en"><head><meta charset="UTF-8" />',
             '<meta name="viewport" content="width=device-width, initial-scale=1.0" />',
-            '<title>doxa-maps plugin studio</title>',
+            `<title>${TREE_NAME} plugin studio</title>`,
             '<link rel="icon" href="data:,">',
             // The token ladder's baked rung, exactly as the built leaves receive it, so maps paint
             // in dev without anyone appending ?tk=.
diff --git a/internal/public-hygiene-check.mjs b/internal/public-hygiene-check.mjs
index 89cdcf4a8..9d39f1090 100644
--- a/internal/public-hygiene-check.mjs
+++ b/internal/public-hygiene-check.mjs
@@ -36,13 +36,14 @@
 import { readdirSync, statSync, readFileSync, existsSync, writeFileSync } from 'node:fs'
 import { join, relative, resolve, dirname, extname, sep } from 'node:path'
 import { fileURLToPath } from 'node:url'
+import { TREE_NAME } from './_tree-name.mjs'
 
 const ROOT = resolve(dirname(fileURLToPath(import.meta.url)), '..')
 const args = process.argv.slice(2)
 const argOf = (k, d) => { const i = args.indexOf(k); return i >= 0 ? args[i + 1] : d }
 const VALUE_FLAGS = new Set(['--tree', '--json', '--root'])
 const DIR = resolve(argOf('--root', '') || args.find((a, i) => !a.startsWith('--') && !VALUE_FLAGS.has(args[i - 1])) || join(ROOT, 'public'))
-const TREE = argOf('--tree', 'doxa-maps')
+const TREE = argOf('--tree', TREE_NAME)
 const STRICT = args.includes('--strict')
 const JSON_OUT = argOf('--json', '')
 if (!existsSync(DIR) || !statSync(DIR).isDirectory()) { console.error(`[hygiene] not a directory: ${DIR}`); process.exit(2) }
diff --git a/internal/readme-shots-fix.mjs b/internal/readme-shots-fix.mjs
index 3103099e7..a9c632a25 100644
--- a/internal/readme-shots-fix.mjs
+++ b/internal/readme-shots-fix.mjs
@@ -7,6 +7,7 @@ import { createServer } from 'node:http'
 import { readFile, stat } from 'node:fs/promises'
 import { join, extname, resolve, dirname } from 'node:path'
 import { fileURLToPath } from 'node:url'
+import { TREE_NAME } from './_tree-name.mjs'
 
 const HERE = dirname(fileURLToPath(import.meta.url))
 const ROOT = resolve(HERE, '..', 'public')
@@ -58,7 +59,7 @@ async function tryShot(name, path, { vp = { width: 1440, height: 900 }, wait = 5
 
 // cap1: vision-card DEFAULT instance page (TOKEN_FREE=true -> renders the card instantly, no token error).
 // Long wait so the aurora backdrop + rotating stat cards fully paint (they animate in).
-await tryShot('cap1-single-element', '/doxa-maps/doxa-vision-card/doxa-vision-card/default/index.html',
+await tryShot('cap1-single-element', `/${TREE_NAME}/doxa-vision-card/doxa-vision-card/default/index.html`,
   { wait: 9000 })
 
 // cap5: SPA deep-linked to the prayer map instance so a real painted map shows in the right pane.
diff --git a/internal/readme-shots.mjs b/internal/readme-shots.mjs
index 28e32a8ad..b7a16b716 100644
--- a/internal/readme-shots.mjs
+++ b/internal/readme-shots.mjs
@@ -17,6 +17,7 @@ import { createHash } from 'node:crypto'
 import { existsSync, readFileSync } from 'node:fs'
 import { join, extname, resolve, dirname } from 'node:path'
 import { fileURLToPath } from 'node:url'
+import { TREE_NAME, TREE_NAME_RE } from './_tree-name.mjs'
 
 const HERE = dirname(fileURLToPath(import.meta.url))
 const ROOT = resolve(HERE, '..', 'public')
@@ -205,8 +206,8 @@ async function shot(name, path, {
     console.log('  OK', name + '.png', `<- ${path}  (${ready} elements)`)
     // Record WHICH BUNDLE this picture is of, by content hash, so check:shots can tell a current
     // picture from a stale one without trusting any clock (see SHOT_BUNDLES below).
-    const lm = path.match(/^\/doxa-maps\/([^/]+)\//)
-    const bundleJs = lm && join(ROOT, 'doxa-maps', lm[1], `${lm[1]}.js`)
+    const lm = path.match(new RegExp(`^/${TREE_NAME_RE}/([^/]+)/`))
+    const bundleJs = lm && join(ROOT, TREE_NAME, lm[1], `${lm[1]}.js`)
     if (bundleJs && existsSync(bundleJs)) {
       shotBundles[name] = { bundle: lm[1], sha256: createHash('sha256').update(readFileSync(bundleJs)).digest('hex') }
     }
@@ -234,22 +235,22 @@ async function shot(name, path, {
 //
 // all-people-groups is a genuine cap-1: ONE .vue, NO instances.json, manifest type "single".
 // It DOES own a map, so it needs a token and longer to settle than the token-free vision card did.
-await shot('cap1-single-element', '/doxa-maps/all-people-groups/all-people-groups/index.html',
+await shot('cap1-single-element', `/${TREE_NAME}/all-people-groups/all-people-groups/index.html`,
   { wait: 8000, minElements: 25 })
 
 // ---- CAP2: prop-table -> 3 shots from ONE root.vue (prayer/engagement/adoption) ----
-await shot('cap2-prayer', '/doxa-maps/doxa-simple-map/doxa-simple-map/prayer/index.html', { waitFor: CANVAS, wait: 8000 })
-await shot('cap2-engagement', '/doxa-maps/doxa-simple-map/doxa-simple-map/engagement/index.html', { waitFor: CANVAS, wait: 8000 })
-await shot('cap2-adoption', '/doxa-maps/doxa-simple-map/doxa-simple-map/adoption/index.html', { waitFor: CANVAS, wait: 8000 })
+await shot('cap2-prayer', `/${TREE_NAME}/doxa-simple-map/doxa-simple-map/prayer/index.html`, { waitFor: CANVAS, wait: 8000 })
+await shot('cap2-engagement', `/${TREE_NAME}/doxa-simple-map/doxa-simple-map/engagement/index.html`, { waitFor: CANVAS, wait: 8000 })
+await shot('cap2-adoption', `/${TREE_NAME}/doxa-simple-map/doxa-simple-map/adoption/index.html`, { waitFor: CANVAS, wait: 8000 })
 
 // ---- CAP3: monolithic research map ----
-await shot('cap3-monolithic-research', '/doxa-maps/doxa-research-map/research-map/index.html', { waitFor: CANVAS, wait: 9000 })
+await shot('cap3-monolithic-research', `/${TREE_NAME}/doxa-research-map/research-map/index.html`, { waitFor: CANVAS, wait: 9000 })
 
 // ---- CAP4: nested-element SPA. The bundle ships THREE profiles, one shot each:
 //      upg-100-mfe (the cap-4 composite) · upg-100-list (the list) · poster-wall.
 //      There are no "list pages" — see the note below the second shot. ----
-await shot('cap4-upg100-mfe', '/doxa-maps/my-upg-100-list/upg-100-mfe/index.html', { wait: 8000 })
-await shot('cap4-upg100-list', '/doxa-maps/my-upg-100-list/upg-100-list/index.html', { wait: 7000 })
+await shot('cap4-upg100-mfe', `/${TREE_NAME}/my-upg-100-list/upg-100-mfe/index.html`, { wait: 8000 })
+await shot('cap4-upg100-list', `/${TREE_NAME}/my-upg-100-list/upg-100-list/index.html`, { wait: 7000 })
 
 // ---- CAP4's THIRD profile: the poster wall ----
 // ★ REPLACED 'cap4-upg100-list-page2' 2026-09-21. That shot loaded the SAME URL as page 1 and
@@ -263,7 +264,7 @@ await shot('cap4-upg100-list', '/doxa-maps/my-upg-100-list/upg-100-list/index.ht
 // ★ THE SLOT WAS CHASING UI THAT DOES NOT EXIST while a REAL profile went unshot: this bundle
 // ships THREE manifest-listed profiles (upg-100-mfe, upg-100-list, poster-wall) and poster-wall
 // had no screenshot anywhere. Shoot the real third thing rather than fake a fourth.
-await shot('cap4-upg100-poster-wall', '/doxa-maps/my-upg-100-list/poster-wall/index.html', { wait: 8000 })
+await shot('cap4-upg100-poster-wall', `/${TREE_NAME}/my-upg-100-list/poster-wall/index.html`, { wait: 8000 })
 
 // ---- CAP5: nested SPA — the doxa-maps-spa ELEMENT, not the gallery page ----
 // ★ CORRECTED 2026-09-20. This shot previously pointed at /index.html, the AUTO-GENERATED
@@ -274,7 +275,7 @@ await shot('cap4-upg100-poster-wall', '/doxa-maps/my-upg-100-list/poster-wall/in
 // mapboxReferer:false — a cap-5 shell nests EVERY tab in an iframe, so the context-wide Referer
 // (see shot()) breaks its content exactly as it broke deploy1-iframe. The shell loads no Mapbox
 // tiles of its own; each nested leaf is its own document and fetches its own.
-await shot('cap5-doxa-maps-spa', '/doxa-maps/doxa-maps-spa/doxa-maps-spa/index.html',
+await shot('cap5-doxa-maps-spa', `/${TREE_NAME}/doxa-maps-spa/doxa-maps-spa/index.html`,
   { wait: 10000, mapboxReferer: false })
 
 // ---- CAP5 (the OTHER one): the plugin-studio ELEMENT — the DEVELOPER gallery ----
@@ -300,7 +301,7 @@ await shot('cap5-doxa-maps-spa', '/doxa-maps/doxa-maps-spa/doxa-maps-spa/index.h
 // Clicks the first rail row (cap-5 → doxa-maps-spa), so the picture shows what the studio is FOR:
 // a nested SPA rendering inside the shell that lists every element by capability. Fails soft — if
 // the row is not found the shot still captures, and the readiness guard below still applies.
-await shot('cap5-plugin-studio', '/doxa-maps/plugin-studio/plugin-studio/index.html', {
+await shot('cap5-plugin-studio', `/${TREE_NAME}/plugin-studio/plugin-studio/index.html`, {
   // Same iframe-nesting reason as the other cap-5 shell above.
   mapboxReferer: false,
   wait: 12000,
@@ -337,7 +338,7 @@ await shot('cap5-plugin-studio', '/doxa-maps/plugin-studio/plugin-studio/index.h
 // exited 0, so deploy1-iframe.png has been a screenshot of a 404 page since 2026-09-18.
 // The host page is SERVED FROM MEMORY rather than written into public/: anything written there
 // is agentic scratch in the studio tree and would be destroyed by the next build's clean.
-const IFRAME_SRC = '/doxa-maps/doxa-simple-map/doxa-simple-map/prayer/index.html'
+const IFRAME_SRC = `/${TREE_NAME}/doxa-simple-map/doxa-simple-map/prayer/index.html`
     + '?tk=' + encodeURIComponent(TK)
 virtualPages.set('/__readme-iframe-host.html', `<!doctype html>
 <html><head><meta charset="utf-8"><title>Embedding a Doxa map</title>
@@ -369,31 +370,31 @@ await shot('deploy1-iframe', '/__readme-iframe-host.html',
 // ---- THE 7 PRODUCTION MAPS: one shot each, for the README's opening gallery ----
 // Each is the plugin's own standalone leaf page — the same element the Research Gallery nests.
 // (UPG-100 List and Prayer Progress reuse cap4-upg100-mfe and cap2-prayer.)
-await shot('prod-big-picture', '/doxa-maps/dashboard-plus-grid/dashboard-plus-grid/index.html', { wait: 10000, minElements: 300 })
-await shot('prod-simple-research', '/doxa-maps/research-map-plus-grid/research-map-plus-grid/index.html', { wait: 10000, minElements: 200 })
-await shot('prod-regions', '/doxa-maps/regions-dashboard/regions-mfe/index.html', { wait: 10000, minElements: 100 })
-await shot('prod-cities-internet', '/doxa-maps/cities-internet/connectivity-map/index.html', { wait: 10000, minElements: 60 })
-await shot('prod-gospel-resources', '/doxa-maps/gospel-resources/resources-map/index.html', { wait: 10000, minElements: 100 })
+await shot('prod-big-picture', `/${TREE_NAME}/dashboard-plus-grid/dashboard-plus-grid/index.html`, { wait: 10000, minElements: 300 })
+await shot('prod-simple-research', `/${TREE_NAME}/research-map-plus-grid/research-map-plus-grid/index.html`, { wait: 10000, minElements: 200 })
+await shot('prod-regions', `/${TREE_NAME}/regions-dashboard/regions-mfe/index.html`, { wait: 10000, minElements: 100 })
+await shot('prod-cities-internet', `/${TREE_NAME}/cities-internet/connectivity-map/index.html`, { wait: 10000, minElements: 60 })
+await shot('prod-gospel-resources', `/${TREE_NAME}/gospel-resources/resources-map/index.html`, { wait: 10000, minElements: 100 })
 
 // ---- THE PRODUCTION MAPS ON A PHONE (390x844) — for the README's phone row ----
 // Big Picture is desktop-only by ruling (on phones the Research Gallery disables it and Simple Research is
 // the dashboard), so it has no phone shot. UPG-100's phone shot is deploy2-mobile-upg100.
-await shot('prod-simple-research-phone', '/doxa-maps/research-map-plus-grid/research-map-plus-grid/index.html', { vp: { width: 390, height: 844 }, dsf: 2, wait: 10000, minElements: 60 })
-await shot('prod-research-gallery-phone', '/doxa-maps/doxa-maps-spa/doxa-maps-spa/index.html', { vp: { width: 390, height: 844 }, dsf: 2, wait: 10000, minElements: 60 })
-await shot('prod-regions-phone', '/doxa-maps/regions-dashboard/regions-mfe/index.html', { vp: { width: 390, height: 844 }, dsf: 2, wait: 10000, minElements: 60 })
-await shot('prod-prayer-phone', '/doxa-maps/doxa-simple-map/doxa-simple-map/prayer/index.html', { vp: { width: 390, height: 844 }, dsf: 2, wait: 10000, minElements: 60 })
-await shot('prod-cities-internet-phone', '/doxa-maps/cities-internet/connectivity-map/index.html', { vp: { width: 390, height: 844 }, dsf: 2, wait: 10000, minElements: 60 })
-await shot('prod-gospel-resources-phone', '/doxa-maps/gospel-resources/resources-map/index.html', { vp: { width: 390, height: 844 }, dsf: 2, wait: 10000, minElements: 60 })
+await shot('prod-simple-research-phone', `/${TREE_NAME}/research-map-plus-grid/research-map-plus-grid/index.html`, { vp: { width: 390, height: 844 }, dsf: 2, wait: 10000, minElements: 60 })
+await shot('prod-research-gallery-phone', `/${TREE_NAME}/doxa-maps-spa/doxa-maps-spa/index.html`, { vp: { width: 390, height: 844 }, dsf: 2, wait: 10000, minElements: 60 })
+await shot('prod-regions-phone', `/${TREE_NAME}/regions-dashboard/regions-mfe/index.html`, { vp: { width: 390, height: 844 }, dsf: 2, wait: 10000, minElements: 60 })
+await shot('prod-prayer-phone', `/${TREE_NAME}/doxa-simple-map/doxa-simple-map/prayer/index.html`, { vp: { width: 390, height: 844 }, dsf: 2, wait: 10000, minElements: 60 })
+await shot('prod-cities-internet-phone', `/${TREE_NAME}/cities-internet/connectivity-map/index.html`, { vp: { width: 390, height: 844 }, dsf: 2, wait: 10000, minElements: 60 })
+await shot('prod-gospel-resources-phone', `/${TREE_NAME}/gospel-resources/resources-map/index.html`, { vp: { width: 390, height: 844 }, dsf: 2, wait: 10000, minElements: 60 })
 
 // ---- EXPERIMENTAL SHELF: the plugins the README pictures there ----
-await shot('exp-wall-of-people-groups', '/doxa-maps/wall-of-people-groups/wall-of-people-groups/index.html', { wait: 12000, minElements: 40 })
-await shot('exp-prayer-walk-planner', '/doxa-maps/prayer-walk-planner/prayer-walk-planner/index.html', { wait: 12000, minElements: 40 })
+await shot('exp-wall-of-people-groups', `/${TREE_NAME}/wall-of-people-groups/wall-of-people-groups/index.html`, { wait: 12000, minElements: 40 })
+await shot('exp-prayer-walk-planner', `/${TREE_NAME}/prayer-walk-planner/prayer-walk-planner/index.html`, { wait: 12000, minElements: 40 })
 
 // ---- DEPLOY2: mobile — the UPG-100 list as the phone app ----
 // The mobile example is UPG-100 (ruled 2026-09-24; Simple Research was retired as the example because
 // it was never built for phones). Shot once its owner marked the phone layout ready at 88a566f:
 // posters one per row, the legend a bottom sheet flush with the map, print options wrapping.
-await shot('deploy2-mobile-upg100', '/doxa-maps/my-upg-100-list/upg-100-mfe/index.html',
+await shot('deploy2-mobile-upg100', `/${TREE_NAME}/my-upg-100-list/upg-100-mfe/index.html`,
   { vp: { width: 390, height: 844 }, wait: 10000, dsf: 3 })
 
 // ---- DEPLOY3: JS embed — the Research Gallery on a real host site ----
diff --git a/internal/serve-strict.mjs b/internal/serve-strict.mjs
index 0c320da96..13e5dbd06 100644
--- a/internal/serve-strict.mjs
+++ b/internal/serve-strict.mjs
@@ -40,6 +40,7 @@ import { createReadStream, statSync } from 'node:fs'
 import { resolve, join, extname, normalize } from 'node:path'
 import { dirname } from 'node:path'
 import { fileURLToPath } from 'node:url'
+import { TREE_NAME, TREE_NAME_RE } from './_tree-name.mjs'
 
 const ROOT = resolve(dirname(fileURLToPath(import.meta.url)), '..')
 const argv = process.argv.slice(2)
@@ -79,7 +80,7 @@ const send = (res, code, body, headers = {}) => {
 // A 503 is deliberate, not a 404: 404 means "this is not here", which a gate may reasonably report
 // as a product defect. 503 with a named cause means "ask again later" and cannot be mistaken for a
 // finding. Static assets outside the bundle tree (assets/, __gallery/) are unaffected.
-const TREE = join(DIR, 'doxa-maps')
+const TREE = join(DIR, TREE_NAME)
 const MANIFEST = join(TREE, 'manifest.json')
 function treeIsTorn() {
   try { return !statSync(MANIFEST).isFile() } catch { return true }
@@ -89,8 +90,8 @@ createServer((req, res) => {
   let pathname
   try { pathname = decodeURIComponent(new URL(req.url, 'http://x').pathname) } catch { return send(res, 400, 'bad request\n') }
 
-  if (pathname.startsWith('/doxa-maps/') && treeIsTorn()) {
-    return send(res, 503, 'tree is mid-build — public/doxa-maps/manifest.json is absent.\n' +
+  if (pathname.startsWith(`/${TREE_NAME}/`) && treeIsTorn()) {
+    return send(res, 503, `tree is mid-build — public/${TREE_NAME}/manifest.json is absent.\n` +
       'A build rm -rf\'s this tree at its start, so anything measured now is a phantom.\n' +
       'Wait for the build to finish and retry; do NOT record this as a product finding.\n',
       { 'retry-after': '30' })
@@ -128,7 +129,7 @@ createServer((req, res) => {
     // ACAO on every path INSIDE a folder of the tree, NOT on the tree-root manifest.json. Off by
     // default; check:gallery-embed --live-cors uses it to prove the gallery still boots cross-origin
     // under the rule partners actually get.
-    ...(process.env.LIVE_CORS === '1' && /^\/doxa-maps\/manifest\.json$/.test(pathname) ? {} : { 'access-control-allow-origin': '*' }),
+    ...(process.env.LIVE_CORS === '1' && new RegExp(`^/${TREE_NAME_RE}/manifest\\.json$`).test(pathname) ? {} : { 'access-control-allow-origin': '*' }),
   })
   createReadStream(file).pipe(res)
 }).listen(PORT, HOST, () => {
diff --git a/internal/set-app-start-page.mjs b/internal/set-app-start-page.mjs
index 9b1820ecf..49ed07762 100644
--- a/internal/set-app-start-page.mjs
+++ b/internal/set-app-start-page.mjs
@@ -31,6 +31,7 @@
 import { readFileSync, writeFileSync, existsSync, copyFileSync } from 'node:fs'
 import { resolve, dirname, join } from 'node:path'
 import { fileURLToPath } from 'node:url'
+import { TREE_NAME } from './_tree-name.mjs'
 
 const ROOT = resolve(dirname(fileURLToPath(import.meta.url)), '..')
 const CHECK = process.argv.includes('--check')
@@ -39,12 +40,12 @@ const CHECK = process.argv.includes('--check')
 const APP_PUBLIC = join(ROOT, 'deployment/capacitor/android/app/src/main/assets/public')
 const APP_ROOT = join(APP_PUBLIC, 'index.html')
 // The showcase leaf, inside the served tree.
-const TREE = 'doxa-maps'
+const TREE = TREE_NAME
 const LEAF_REL = `${TREE}/my-upg-100-list/upg-100-mfe/index.html`
 const LEAF = join(APP_PUBLIC, LEAF_REL)
 
 // A marker so --check can tell the app page apart from the studio page without parsing HTML.
-const MARKER = '<!-- doxa-maps: mobile app start page (UPG-100 list) -->'
+const MARKER = `<!-- ${TREE_NAME}: mobile app start page (UPG-100 list) -->`
 
 if (!existsSync(APP_PUBLIC)) {
   console.log('APP-START-PAGE: SKIP — no synced assets tree.')
diff --git a/internal/settled-tree-gate.mjs b/internal/settled-tree-gate.mjs
index 4467074a7..ca2928f89 100644
--- a/internal/settled-tree-gate.mjs
+++ b/internal/settled-tree-gate.mjs
@@ -40,8 +40,9 @@
 import { readdirSync, statSync, existsSync } from 'node:fs'
 import { join } from 'node:path'
 import { execSync } from 'node:child_process'
+import { TREE_NAME } from './_tree-name.mjs'
 
-const TREE = process.env.TREE || 'public/doxa-maps'
+const TREE = process.env.TREE || `public/${TREE_NAME}`
 const QUIET_SECONDS = Number(process.env.QUIET_SECONDS || 45)
 // ★ RAISED 2026-09-23 from 17 to 21, on this gate's OWN advice. It had been printing a NOTE on
 // every green run — "the tree has outgrown its floors ... they still catch a CATASTROPHICALLY gutted
diff --git a/internal/smoke.mjs b/internal/smoke.mjs
index 66daa5b23..7566834e0 100644
--- a/internal/smoke.mjs
+++ b/internal/smoke.mjs
@@ -43,6 +43,7 @@ import { createServer } from 'node:http'
 import { readFile, stat } from 'node:fs/promises'
 import { join, extname, resolve, dirname } from 'node:path'
 import { fileURLToPath } from 'node:url'
+import { TREE_NAME } from './_tree-name.mjs'
 
 const ROOT = resolve(dirname(fileURLToPath(import.meta.url)), '..', 'public')
 const TYPES = { '.html':'text/html', '.js':'text/javascript', '.mjs':'text/javascript',
@@ -122,11 +123,11 @@ try {
   // A generated profile page — the surface a partner iframes. Picked from the
   // manifest rather than hardcoded, so renaming or removing a bundle cannot leave
   // this silently checking a page that no longer exists.
-  const manifest = JSON.parse(await readFile(join(ROOT, 'doxa-maps', 'manifest.json'), 'utf8'))
+  const manifest = JSON.parse(await readFile(join(ROOT, TREE_NAME, 'manifest.json'), 'utf8'))
   const first = manifest.bundles.find(b => b.profiles?.length)
   if (!first) fail.push('manifest declares no bundle with a profile — nothing to iframe')
   else {
-    const path = `/doxa-maps/${first.bundle}/${first.profiles[0].profile}/`
+    const path = `/${TREE_NAME}/${first.bundle}/${first.profiles[0].profile}/`
     const p2 = await browser.newPage()
     const err2 = [], failed2 = []
     p2.on('pageerror', e => err2.push(e.message.split('\n')[0]))
diff --git a/internal/sri-consistency-check.mjs b/internal/sri-consistency-check.mjs
index b52a03fdb..d645e4524 100644
--- a/internal/sri-consistency-check.mjs
+++ b/internal/sri-consistency-check.mjs
@@ -52,8 +52,9 @@
 import { readFileSync, existsSync, readdirSync } from 'node:fs'
 import { join, dirname, resolve } from 'node:path'
 import { createHash } from 'node:crypto'
+import { TREE_NAME } from './_tree-name.mjs'
 
-const TREE = process.argv[2] || 'public/doxa-maps'
+const TREE = process.argv[2] || `public/${TREE_NAME}`
 if (!existsSync(TREE)) {
   console.error('SRI-CONSISTENCY: tree not found: ' + TREE)
   process.exit(2)
@@ -119,7 +120,7 @@ if (bad.length) {
   console.error('         …then re-run this check. Do NOT publish until it passes.')
   console.error('')
   console.error('  ★ DO NOT reach for `bun run build` here. This message used to prescribe exactly')
-  console.error('    that, and it is the destructive remedy: its first step DELETES public/doxa-maps/,')
+  console.error(`    that, and it is the destructive remedy: its first step DELETES public/${TREE_NAME}/,`)
   console.error('    tearing the tree out from under every other agent reading it (measured 3+ times,')
   console.error('    incl. a 461-file phantom deletion and several false "element did not mount"')
   console.error('    diagnoses). A full rebuild cannot fix anything here that rehashing does not —')
diff --git a/internal/sync-dropin.mjs b/internal/sync-dropin.mjs
index 59df8a008..42908e8d9 100644
--- a/internal/sync-dropin.mjs
+++ b/internal/sync-dropin.mjs
@@ -51,6 +51,7 @@ import { readdirSync, statSync, lstatSync, mkdirSync, copyFileSync, rmSync, exis
 import { join, relative, resolve, dirname, sep } from 'node:path'
 import { fileURLToPath } from 'node:url'
 import { createHash } from 'node:crypto'
+import { TREE_NAME } from './_tree-name.mjs'
 
 const ROOT = resolve(dirname(fileURLToPath(import.meta.url)), '..')
 const CONFIG = join(ROOT, 'vite.doxa-maps-build-config.json')
@@ -73,7 +74,7 @@ const isDoc = (f) => /\.(md|markdown|txt)$/i.test(f)
 // Staging/preview pages are INTERNAL surfaces: <tree>/index.html and <tree>/<bundle>/index.html
 // (the leaf pages partners embed live one level deeper). A public mirror carries bundles, leaf
 // pages and the data they fetch — not previews. --keep-staging opts back in.
-const TREE = String(argOf('--tree', 'doxa-maps')).replace(/\/+$/, '')
+const TREE = String(argOf('--tree', TREE_NAME)).replace(/\/+$/, '')
 const KEEP_STAGING = args.includes('--keep-staging')
 const isStaging = (f) => !KEEP_STAGING && (f === `${TREE}/index.html` || new RegExp(`^${TREE.replace(/[.*+?^${}()|[\]\\]/g, '\\$&')}/[^/]+/index\\.html$`).test(f))
 // Built data nothing shipped fetches: "dropin.exclude" in the build-config (read with --from-config,
diff --git a/internal/verify-5-capabilities.mjs b/internal/verify-5-capabilities.mjs
index 72670f6d2..630426a56 100644
--- a/internal/verify-5-capabilities.mjs
+++ b/internal/verify-5-capabilities.mjs
@@ -36,9 +36,10 @@ import { chromium } from 'playwright'
 import { requireThisTree } from './_serves-this-tree.mjs'
 import { resolve as _resolvePath, dirname as _dirnamePath } from 'node:path'
 import { fileURLToPath as _fileURLToPath } from 'node:url'
+import { TREE_NAME } from './_tree-name.mjs'
 
 const GL=['--use-gl=swiftshader','--enable-unsafe-swiftshader','--ignore-gpu-blocklist','--enable-webgl','--no-sandbox']
-const B=(process.env.BASE || 'https://nuxtbase.app/plugin-assets/doxa-maps/').replace(/\/?$/,'/')
+const B=(process.env.BASE || `https://nuxtbase.app/plugin-assets/${TREE_NAME}/`).replace(/\/?$/,'/')
 const ROOT = _resolvePath(_dirnamePath(_fileURLToPath(import.meta.url)), '..')
 
 // ★ MEASURE THIS BUILD, OR MEASURE NOTHING. Several worktrees run on one machine and a default port
diff --git a/internal/verify-browser-all.mjs b/internal/verify-browser-all.mjs
index f12f7d42e..8413eac80 100644
--- a/internal/verify-browser-all.mjs
+++ b/internal/verify-browser-all.mjs
@@ -57,6 +57,7 @@ import { servesThisTree } from './_serves-this-tree.mjs'
 import { existsSync, readFileSync } from 'node:fs'
 import { resolve, dirname, join } from 'node:path'
 import { fileURLToPath } from 'node:url'
+import { TREE_NAME } from './_tree-name.mjs'
 
 const ROOT = resolve(dirname(fileURLToPath(import.meta.url)), '..')
 const BASE = process.env.BASE_URL || 'http://127.0.0.1:4173'
@@ -91,9 +92,9 @@ const GATES = [
 ]
 
 // ── PRECONDITION 1: a built tree ────────────────────────────────────────────
-const MANIFEST = join(ROOT, 'public', 'doxa-maps', 'manifest.json')
+const MANIFEST = join(ROOT, 'public', TREE_NAME, 'manifest.json')
 if (!existsSync(MANIFEST)) {
-  console.error('BROWSER-ALL: SETUP — no public/doxa-maps/manifest.json. Run `bun run build` first.')
+  console.error(`BROWSER-ALL: SETUP — no public/${TREE_NAME}/manifest.json. Run \`bun run build\` first.`)
   process.exit(2)
 }
 let bundleCount = 0
@@ -107,7 +108,7 @@ if (bundleCount < 2) {
 // Every gate here fetches over HTTP. Without this check a missing server yields six identical
 // timeouts and looks like six broken gates.
 try {
-  const r = await fetch(`${BASE}/doxa-maps/manifest.json`, { signal: AbortSignal.timeout(5000) })
+  const r = await fetch(`${BASE}/${TREE_NAME}/manifest.json`, { signal: AbortSignal.timeout(5000) })
   // ★ 503 IS A DIFFERENT DIAGNOSIS FROM "no server", and saying so is the whole point of the code
   // below. serve-strict.mjs returns 503 while public/doxa-maps/manifest.json is absent, because a
   // build rm -rf's that tree at its START — so a gate running then reads an EMPTY tree and reports
@@ -117,7 +118,7 @@ try {
   // server, sending the reader to start one that was already running.
   if (r.status === 503) {
     console.error('BROWSER-ALL: NOT MEASURED — the built tree is mid-build.')
-    console.error(`  ${BASE} answered 503: public/doxa-maps/manifest.json is absent, which is what a`)
+    console.error(`  ${BASE} answered 503: public/${TREE_NAME}/manifest.json is absent, which is what a`)
     console.error('  build looks like from the outside (clean rm -rf\'s the tree before rebuilding it).')
     console.error('  Anything measured now is a PHANTOM. Wait for the build and re-run; do NOT record')
     console.error('  this as a product finding. Check with: bun run check:settled')
diff --git a/internal/verify-gospel-map.mjs b/internal/verify-gospel-map.mjs
index 9426e3f76..e2f2761f8 100644
--- a/internal/verify-gospel-map.mjs
+++ b/internal/verify-gospel-map.mjs
@@ -47,6 +47,7 @@ import { spawn } from 'node:child_process'
 import { existsSync, readFileSync } from 'node:fs'
 import { resolve, dirname } from 'node:path'
 import { fileURLToPath } from 'node:url'
+import { TREE_NAME } from './_tree-name.mjs'
 
 const BASE = (process.env.BASE_URL || process.argv[2] || 'http://127.0.0.1:4173').replace(/\/+$/, '')
 const GL = ['--use-gl=swiftshader', '--enable-unsafe-swiftshader', '--ignore-gpu-blocklist', '--enable-webgl', '--no-sandbox']
@@ -68,7 +69,7 @@ let server = null
 // The fingerprint is the built bundle itself: if the bytes served differ from the bytes on
 // disk, it is a different tree and must not be used.
 const alive = async (b) => {
-  const r = await fetch(`${b}/doxa-maps/gospel-resources/resources-map/index.html`).catch(() => null)
+  const r = await fetch(`${b}/${TREE_NAME}/gospel-resources/resources-map/index.html`).catch(() => null)
   if (!(r && r.ok)) return false
   const tree = await servesThisTree(b, REPO)
   if (tree.ok) return true
@@ -81,7 +82,7 @@ if (!(await alive(base))) {
     console.log(`GOSPEL-MAP: SKIP — nothing served at ${base} (you named it explicitly, so none was started).`)
     process.exit(0)
   }
-  if (!existsSync(resolve(REPO, 'public/doxa-maps/gospel-resources/resources-map/index.html'))) {
+  if (!existsSync(resolve(REPO, `public/${TREE_NAME}/gospel-resources/resources-map/index.html`))) {
     console.log('GOSPEL-MAP: SKIP — no built tree. Run `bun run tree` (cheap) or a full build first.')
     process.exit(0)
   }
@@ -98,7 +99,7 @@ if (!(await alive(base))) {
   }
   console.log(`GOSPEL-MAP: started serve-strict on ${port} for this run.`)
 }
-const PAGE_URL = `${base}/doxa-maps/gospel-resources/resources-map/index.html`
+const PAGE_URL = `${base}/${TREE_NAME}/gospel-resources/resources-map/index.html`
 
 const fails = []
 let linkCount = 0
@@ -147,7 +148,7 @@ try {
   // jw.org URL planted in the served data did NOT fail this gate until the scan covered
   // the whole index. The doctrine boundary is the one thing here that must never be
   // spot-checked: a single off-list link is a doctrinal failure, not a broken link.
-  const idxRes = await fetch(`${base}/doxa-maps/assets/tables/people-group-pins.json`)
+  const idxRes = await fetch(`${base}/${TREE_NAME}/assets/tables/people-group-pins.json`)
   if (!idxRes.ok) fails.push(`pin index not served (${idxRes.status})`)
   else {
     const idx = await idxRes.json()
diff --git a/internal/verify-map-paint.mjs b/internal/verify-map-paint.mjs
index b411d7655..f7ce2db94 100644
--- a/internal/verify-map-paint.mjs
+++ b/internal/verify-map-paint.mjs
@@ -33,6 +33,7 @@ import { chromium } from 'playwright'
 import { requireThisTree } from './_serves-this-tree.mjs'
 import { resolve as _resolvePath, dirname as _dirnamePath } from 'node:path'
 import { fileURLToPath as _fileURLToPath } from 'node:url'
+import { TREE_NAME } from './_tree-name.mjs'
 
 // The SwiftShader launch. Without these a headless Chromium here has NO GL context at all.
 const GL_ARGS = [
@@ -43,7 +44,7 @@ const GL_ARGS = [
   '--no-sandbox',
 ]
 
-const BASE = process.env.BASE || 'https://nuxtbase.app/plugin-assets/doxa-maps'
+const BASE = process.env.BASE || `https://nuxtbase.app/plugin-assets/${TREE_NAME}`
 const ROOT = _resolvePath(_dirnamePath(_fileURLToPath(import.meta.url)), '..')
 
 // ★ MEASURE THIS BUILD, OR MEASURE NOTHING. Several worktrees run on one machine and a default port
@@ -147,7 +148,7 @@ const splitErrors = (lines) => {
 
 let bad = 0
 for (const url of urls) {
-  const name = url.split('/doxa-maps/')[1] || url
+  const name = url.split(`/${TREE_NAME}/`)[1] || url
   const page = await browser.newPage({ viewport: { width: 1280, height: 800 } })
   const errors = []
   // ⚠ THE STYLESHEET COMPLAINT IS A WARNING, NOT AN ERROR, so filtering to type()==='error' above
diff --git a/internal/verify-shell-scroll.mjs b/internal/verify-shell-scroll.mjs
index a7ee7af2c..9c6906a12 100644
--- a/internal/verify-shell-scroll.mjs
+++ b/internal/verify-shell-scroll.mjs
@@ -26,6 +26,7 @@ import { chromium } from 'playwright'
 import { dirname, resolve } from 'node:path'
 import { fileURLToPath } from 'node:url'
 import { requireThisTree } from './_serves-this-tree.mjs'
+import { TREE_NAME } from './_tree-name.mjs'
 
 // Default matches every other browser gate in this repo: `bun run serve` on loopback 4173.
 // It was `localhost:8899` — one of the ad-hoc ports a previous session happened to have running,
@@ -39,11 +40,11 @@ const BASE = process.env.BASE_URL || process.argv[2] || 'http://127.0.0.1:4173'
 // gate passed for a whole flight on URLs that do not work in production. `bun run serve` is now
 // internal/serve-strict.mjs, which 404s a directory exactly as production does, and it caught these
 // two the first time it ran. The manifest already ships 28/28 iframeUrl values in this form.
-const SHELL = '/doxa-maps/plugin-studio/plugin-studio/index.html'
+const SHELL = `/${TREE_NAME}/plugin-studio/plugin-studio/index.html`
 // Measure THIS build, or measure nothing: a default port on this machine can belong to another
 // worktree, and a stale studio there would be graded as ours. Exit 75 = NOT MEASURED (see a9550858).
 await requireThisTree(BASE, resolve(dirname(fileURLToPath(import.meta.url)), '..'), 'SHELL-SCROLL')
-const LEAF = '/doxa-maps/dashboard-plus-grid/dashboard-plus-grid/index.html'
+const LEAF = `/${TREE_NAME}/dashboard-plus-grid/dashboard-plus-grid/index.html`
 
 // Shadow DOM DOES NOT PIERCE. A single-level querySelector lies about every composite, so every
 // lookup here is a recursive walk with a seen-Set, re-injected after each interaction (a page
diff --git a/vite.config.js b/vite.config.js
index 9a0e184d3..ed764fc78 100644
--- a/vite.config.js
+++ b/vite.config.js
@@ -26,22 +26,17 @@ import { autoSpaDevPlugin } from './internal/plugin-gallery/dev-plugin.mjs'
 import { stripShadowCssCommentsPlugin } from './internal/vite-plugin-strip-shadow-css-comments.mjs'
 import { fileURLToPath } from 'node:url'
 import { resolve, dirname } from 'node:path'
-import { readdirSync, statSync, existsSync, readFileSync } from 'node:fs'
+import { readdirSync, statSync, existsSync } from 'node:fs'
+import { TREE_NAME } from './internal/_tree-name.mjs'
 
 const __dirname = dirname(fileURLToPath(import.meta.url))
 const profilesDir = resolve(__dirname, 'plugin-designs')
 
 // The multi-MFE output folder name is configured in vite.doxa-maps-build-config.json (`name`),
-// so you can name the output tree (e.g. "doxa-maps") independently of this bundler
-// folder's own name. Falls back to "doxa-maps" if the file is missing/unset.
-function readMfeName() {
-  try {
-    const cfg = JSON.parse(readFileSync(resolve(__dirname, 'vite.doxa-maps-build-config.json'), 'utf8'))
-    if (cfg && typeof cfg.name === 'string' && cfg.name.trim()) return cfg.name.trim()
-  } catch { /* fall through to default */ }
-  return 'doxa-maps'
-}
-const MFE_NAME = readMfeName()
+// so you can name the output tree independently of this bundler folder's own name. It is read in
+// ONE place, internal/_tree-name.mjs, which every tool shares — so renaming the tree is a one-line
+// config change rather than a hunt through the gates.
+const MFE_NAME = TREE_NAME
 
 // Default output tree. generate-tree.mjs reads the same name + copies it onward.
 // DOXA_OUT_ROOT redirects a build's output WITHOUT touching public/: check:composite rebuilds each
@@ -74,7 +69,7 @@ export default defineConfig(({ command, mode }) => {
 
   if (isBuild && !target) {
     throw new Error(
-      `[doxa-maps] Set BUNDLE=<name> for build, or use \`npm run build\` (loops all).\n` +
+      `[${MFE_NAME}] Set BUNDLE=<name> for build, or use \`npm run build\` (loops all).\n` +
       `Available: ${allNames.join(', ') || '(none)'}`
     )
   }
@@ -84,7 +79,7 @@ export default defineConfig(({ command, mode }) => {
     // entry pair (e.g. a half-authored map, or a folder still being scaffolded). Fail with
     // a clear, actionable message instead of a `Cannot read properties of undefined` stack.
     throw new Error(
-      `[doxa-maps] Bundle "${target}" is not buildable: plugin-designs/${target}/ is missing ` +
+      `[${MFE_NAME}] Bundle "${target}" is not buildable: plugin-designs/${target}/ is missing ` +
       `index.html and/or index.js (the custom-element entry pair every bundle needs).\n` +
       `Buildable bundles: ${allNames.join(', ') || '(none)'}`
     )