diff --git a/README.md b/README.md
index 97154fbf5..2832b3140 100644
--- a/README.md
+++ b/README.md
@@ -1,22 +1,17 @@
 # doxa-maps — a JAMstack map bundler for vibe coders
 
-> **Built by a vibe coder, for vibe coders.** If you use AI to write your code and you dream
-> of making maps to reach your city — your nation — every people group — for Jesus, this is for you.
+> **Built by a vibe coder, for vibe coders** — for anyone using AI to build maps that reach every
+> people, in every place, for Jesus.
 
----
+**One repo holds *all* your maps and turns them into embeddable apps with one command.**
 
-## Bottom line up front
+- **One folder, not fifty** — every map in one repo, on one shared component library.
+- **`bun run dev`** → preview every map in a live playground, each with a copy‑paste embed snippet.
+- **`bun run build`** → each map becomes a self‑contained file: drop it on any site or WordPress, compose several into a **single‑page app**, or wrap it as a **mobile app** — *same code, every target.*
 
-**doxa-maps is one repository that holds *all* your maps and turns them into embeddable apps with a single command.**
+**You don't write the code.** Point your AI agent at the example maps, describe what you want in plain English, and it builds a new one on the shared library.
 
-- **One folder for every map.** Not 50 folders scattered across your laptop — one repo, one shared library.
-- **One command to preview:** `bun run dev` → a live playground showing every map in one place, each with a copy‑paste embed snippet.
-- **One command to ship:** `bun run build` → every map comes out as a self‑contained file you can drop onto **any** website (your site, a partner church's site, WordPress), compose into a **single‑page app**, or wrap into a **mobile app** — *from the same code.*
-
-You don't have to write the code yourself. Point your AI agent at the example maps in this repo, describe the map you want in plain English, and it builds a new one that reuses the shared library.
-
-> ⚠️ **These maps do not come with their data.** They're JAMstack (pure JavaScript), so they fetch their
-> data — like people groups — from an **API** at runtime. See **[The data caveat](#the-data-caveat)** below.
+> ⚠️ **Maps ship without data** — being JAMstack (pure JS), they fetch it (like people groups) from an **API** at runtime ([details](#the-data-caveat)).
 
 ---